TechDay Australia - Australia's technology news network

Adobe stories - Page 5

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Australian marketers expect content demand to surge fivefold by 2027

Tue, 16th Sep 2025
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Australian marketers expect content demand to grow fivefold by 2027, driven by personalised content and video amid tight budgets and resources.
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Adobe launches AI agents to automate customer experience tasks

Thu, 11th Sep 2025
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Adobe launches AI agents within its enterprise apps to automate and optimise customer experience tasks, boosting marketing and analytics efficiency for businesses.
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Neo4j unveils Infinigraph to unify graph workloads at massive scale

Fri, 5th Sep 2025
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Neo4j launches Infinigraph, a distributed graph system uniting operational and analytical workloads at over 100TB for real-time, large-scale data use.
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UBE Marketing launches to support B2B clients in Microsoft sector

Thu, 4th Sep 2025
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Alvin Paronda has launched UBE Marketing to support B2B clients and Microsoft partners with tailored marketing strategies and expert guidance.
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Ben Goodman named Adobe President for APAC & DX Japan

Wed, 3rd Sep 2025
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Adobe has appointed Ben Goodman as President for APAC and Digital Experience Japan, leveraging his 20+ years of regional leadership to drive growth and innovation.
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SNP Transformation World 2025 highlights global SAP innovation

Mon, 1st Sep 2025
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SNP Transformation World 2025 in Heidelberg showcased global SAP innovation, featuring leaders from BMW, IBM Australia, and others discussing transformation strategies.
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Adobe names Meredith O'Ryan Director of Enterprise Marketing

Wed, 27th Aug 2025
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Meredith O'Ryan has been named Adobe's Director of Enterprise Marketing for Australia and New Zealand, also overseeing flagship events across Asia Pacific.
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Generative AI fuels 4,700% rise in retail web traffic, Adobe finds

Fri, 22nd Aug 2025
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Generative AI boosts US retail web traffic by 4,700% year-on-year as shoppers increasingly use AI tools for research and recommendations, Adobe reveals.
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Adobe launches Acrobat Studio with AI, PDF tools

Wed, 20th Aug 2025
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Adobe unveils Acrobat Studio, merging PDF tools, creative content, and AI to enhance productivity and collaboration for work and personal projects.
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Phishing campaign uses fake Microsoft apps to bypass MFA

Tue, 19th Aug 2025
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Proofpoint exposes phishing attacks using fake Microsoft apps to bypass MFA and hijack Microsoft 365 accounts, affecting thousands globally in 2025.
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Exclusive: Adobe's Scott King reveals how AI is driving speed and personalisation

Tue, 19th Aug 2025
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Marketers are harnessing AI and workflow tools to rapidly deliver personalised content, boosting agility amid soaring demand for faster, tailored campaigns.
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FSO & Microsoft launch major drive to boost Australian AI skills

Wed, 13th Aug 2025
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Future Skills Organisation and Microsoft launch a 12-month pilot to upskill 30,000 educators and boost AI skills in Australia's vocational education sector.
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Adobe launches collaborative AI film project to empower creators

Fri, 1st Aug 2025
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Adobe launches The Unfinished Creator Film, a global collaborative AI project empowering creators to co-create and remix an evolving short film via Firefly.
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Adobe brings new AI tools & workflow upgrades to Photoshop

Wed, 30th Jul 2025
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Adobe updates Photoshop across desktop, web and mobile with new AI tools like Harmonize and Generative Upscale to boost creative workflows and editing ease.
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Australians struggle with tax filing as AI tools offer new hope

Wed, 23rd Jul 2025
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New Adobe research reveals most Australians find tax filing tough, but growing use of AI tools like Acrobat AI Assistant offers fresh hope and support.
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Super funds urged to boost digital engagement amid loyalty slump

Wed, 23rd Jul 2025
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A study urges Australian super funds to boost digital engagement and personalisation to tackle low member loyalty and shifting consumer expectations.
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Capgemini & Anchora among winners at 2025 Adobe ANZ Partner Awards

Thu, 17th Jul 2025
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Capgemini won Adobe's 2025 ANZ Partner of the Year, while Anchora was named Emerging Partner for their impact on Adobe Experience Cloud success.
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US Prime Day online sales hit USD $24.1bn, mobile drives growth

Tue, 15th Jul 2025
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US Prime Day online sales soared to USD $24.1bn, a 30.3% rise year-on-year, with mobile shopping driving over half of the revenue during the July event.
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Adobe brings AI-powered creative tools to Premier League fans

Thu, 10th Jul 2025
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Adobe partners with the Premier League to introduce AI-powered creative tools and personalised content for 1.8 billion fans ahead of the 2025 Fantasy season.
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Carsales mediahouse uses AI to boost targeting & buyer insights

Tue, 8th Jul 2025
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Carsales mediahouse employs Adobe's AI to sharpen audience targeting, boosting buyer intent identification by 20% and engagement by 23% in Australia's car market.