Adobe stories - Page 5
Australian marketers expect content demand to surge fivefold by 2027
Tue, 16th Sep 2025
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martech
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Australian marketers expect content demand to grow fivefold by 2027, driven by personalised content and video amid tight budgets and resources.
Adobe launches AI agents to automate customer experience tasks
Thu, 11th Sep 2025
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cx
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martech
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Adobe launches AI agents within its enterprise apps to automate and optimise customer experience tasks, boosting marketing and analytics efficiency for businesses.
Neo4j unveils Infinigraph to unify graph workloads at massive scale
Fri, 5th Sep 2025
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Neo4j launches Infinigraph, a distributed graph system uniting operational and analytical workloads at over 100TB for real-time, large-scale data use.
UBE Marketing launches to support B2B clients in Microsoft sector
Thu, 4th Sep 2025
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martech
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partner programmes
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cdp
Alvin Paronda has launched UBE Marketing to support B2B clients and Microsoft partners with tailored marketing strategies and expert guidance.
Ben Goodman named Adobe President for APAC & DX Japan
Wed, 3rd Sep 2025
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Adobe has appointed Ben Goodman as President for APAC and Digital Experience Japan, leveraging his 20+ years of regional leadership to drive growth and innovation.
SNP Transformation World 2025 highlights global SAP innovation
Mon, 1st Sep 2025
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uc
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digital transformation
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martech
SNP Transformation World 2025 in Heidelberg showcased global SAP innovation, featuring leaders from BMW, IBM Australia, and others discussing transformation strategies.
Adobe names Meredith O'Ryan Director of Enterprise Marketing
Wed, 27th Aug 2025
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digital transformation
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cx
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martech
Meredith O'Ryan has been named Adobe's Director of Enterprise Marketing for Australia and New Zealand, also overseeing flagship events across Asia Pacific.
Generative AI fuels 4,700% rise in retail web traffic, Adobe finds
Fri, 22nd Aug 2025
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Generative AI boosts US retail web traffic by 4,700% year-on-year as shoppers increasingly use AI tools for research and recommendations, Adobe reveals.
Adobe launches Acrobat Studio with AI, PDF tools
Wed, 20th Aug 2025
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encryption
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risk & compliance
Adobe unveils Acrobat Studio, merging PDF tools, creative content, and AI to enhance productivity and collaboration for work and personal projects.
Phishing campaign uses fake Microsoft apps to bypass MFA
Tue, 19th Aug 2025
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hyperscale
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mfa
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cloud security
Proofpoint exposes phishing attacks using fake Microsoft apps to bypass MFA and hijack Microsoft 365 accounts, affecting thousands globally in 2025.
Exclusive: Adobe's Scott King reveals how AI is driving speed and personalisation
Tue, 19th Aug 2025
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Marketers are harnessing AI and workflow tools to rapidly deliver personalised content, boosting agility amid soaring demand for faster, tailored campaigns.
FSO & Microsoft launch major drive to boost Australian AI skills
Wed, 13th Aug 2025
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hyperscale
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martech
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genai
Future Skills Organisation and Microsoft launch a 12-month pilot to upskill 30,000 educators and boost AI skills in Australia's vocational education sector.
Adobe launches collaborative AI film project to empower creators
Fri, 1st Aug 2025
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martech
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visual effects
Adobe launches The Unfinished Creator Film, a global collaborative AI project empowering creators to co-create and remix an evolving short film via Firefly.
Adobe brings new AI tools & workflow upgrades to Photoshop
Wed, 30th Jul 2025
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social media
Adobe updates Photoshop across desktop, web and mobile with new AI tools like Harmonize and Generative Upscale to boost creative workflows and editing ease.
Australians struggle with tax filing as AI tools offer new hope
Wed, 23rd Jul 2025
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martech
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data privacy
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New Adobe research reveals most Australians find tax filing tough, but growing use of AI tools like Acrobat AI Assistant offers fresh hope and support.
Super funds urged to boost digital engagement amid loyalty slump
Wed, 23rd Jul 2025
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crm
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digital transformation
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cx
A study urges Australian super funds to boost digital engagement and personalisation to tackle low member loyalty and shifting consumer expectations.
Capgemini & Anchora among winners at 2025 Adobe ANZ Partner Awards
Thu, 17th Jul 2025
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digital transformation
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Capgemini won Adobe's 2025 ANZ Partner of the Year, while Anchora was named Emerging Partner for their impact on Adobe Experience Cloud success.
US Prime Day online sales hit USD $24.1bn, mobile drives growth
Tue, 15th Jul 2025
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martech
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smart home
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digital entertainment
US Prime Day online sales soared to USD $24.1bn, a 30.3% rise year-on-year, with mobile shopping driving over half of the revenue during the July event.
Adobe brings AI-powered creative tools to Premier League fans
Thu, 10th Jul 2025
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digital transformation
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cx
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martech
Adobe partners with the Premier League to introduce AI-powered creative tools and personalised content for 1.8 billion fans ahead of the 2025 Fantasy season.
Carsales mediahouse uses AI to boost targeting & buyer insights
Tue, 8th Jul 2025
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martech
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cdp
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ai
Carsales mediahouse employs Adobe's AI to sharpen audience targeting, boosting buyer intent identification by 20% and engagement by 23% in Australia's car market.