YouGov stories - Page 2
Luke Trayfoot joins Brite Payments as new CCO
Tue, 16th Apr 2024
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fintech
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martech
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commerce systems
Luke Trayfoot, former PayPal and MangoPay executive, takes on role as Chief Commercial Officer at Brite Payments, heading the effort to expand their real-time bank-to-bank payment solutions across Europe.
Lack of advanced tech slows growth of UK's medium-sized firms
Tue, 19th Mar 2024
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digital transformation
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enterprise adoption
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cloud migration
Around 50% of UK's medium-sized businesses cite limited access to advanced technology as a growth barrier, according to a new report by ANS and YouGov.
UK firms to bolster AI spending despite ROI concerns
Thu, 14th Mar 2024
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uc
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digital twins
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llms
Despite mixed confidence in return on investment, UK IT decision makers plan to boost artificial intelligence funding in 2024, amidst fears of premature adoption, reveals a study by NetApp and YouGov.
Australians likely to switch brands due to poor digital experience
Wed, 13th Mar 2024
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cx
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martech
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commerce systems
Over half of Australians may switch brands due to subpar digital experiences, an insight highlighted in the 2024 Publicis Sapient Digital Commerce Survey.
UK's T&L industry falls behind in AI adoption & sustainability goals
Thu, 8th Feb 2024
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data analytics
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hyperscale
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public cloud
UK transport and logistics industry falls behind in AI uptake and sustainability goals amid cost and knowledge barriers, according to a YouGov survey commissioned by HERE Technologies and AWS.
Aussies value flexible hours over working from home
Tue, 6th Feb 2024
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hybrid & remote work
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wfh
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workforce management
Australian employees value flexible working hours over working from home, but many would consider leaving their job if remote work was no longer an option.
SMEs remain bullish, planning growth despite economic challenges
Thu, 1st Feb 2024
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inflation
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investment
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cba
Despite high inflation and rising interest rates, 80% of SMEs plan strategies for growth in 2024, underpinned by a focus on innovation, investment, and staff training, says a CBA-YouGov study.
Influencer endorsements could harm festive sales, Storyblok suggests
Thu, 21st Dec 2023
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social media
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shopping
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christmas
Storyblok's research suggests influencer advertising could depreciate festive sales, with 25% of shoppers discouraged by them.
Majority of Aussie businesses ready to pay cyber ransom, survey shows
Tue, 14th Nov 2023
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ransomware
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partner programmes
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yougov
73% of Australian businesses have been victims of cyber attacks in the past 5 years, according to a report by McGrathNicol Advisory.
UK's trust in emerging tech lagging – BSV Blockchain study
Thu, 9th Nov 2023
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blockchain
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iot
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ai
BSV Blockchain study highlights significant gap in UK's trust and understanding of emerging technologies including blockchain and AI.
AI could alleviate rising Australian burnout rates
Tue, 7th Nov 2023
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data analytics
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martech
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cdp
AI could curb Australia's rising burnout rates and boost workforce productivity, according to new research from HubSpot.
Australian businesses underestimate risks to supply chain
Mon, 16th Oct 2023
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supply chain & logistics
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risk & compliance
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software development
Research released by McGrathNicol Advisory warns Australian business leaders of overconfidence regarding supply chain risks.
HubSpot reveals the future of CX is connected experiences
Tue, 8th Aug 2023
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data analytics
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fintech
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martech
HubSpot has released the findings of a survey conducted by YouGov on Singaporean consumers and business leaders regarding brand expectations and experience.
HubSpot reveals marketing budget decline in Singapore
Wed, 30th Nov 2022
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crm
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data analytics
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martech
Eight in ten marketers identify macroeconomic uncertainties that have reduced their organisation's, team's, and client's budgets.
YouGov appoints Laura Robbie as Asia Pacific CEO
Fri, 19th Aug 2022
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yougov
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job moves
Laura Robbie becomes Asia Pacific CEO at YouGov, aiming to build a regional team that transcends geographical borders and empowers talent.