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Generation Z Stories - Page 6

Australian Stories

Generation Z stories

The state of live sports audiences in Australia
AFL

The state of live sports audiences in Australia

In 2025 Australia, 65% of fans engage with live sports amid a shift to connected TV, reshaping viewing habits and challenges for advertisers alike.

By Staff Writer • 6 min read • Fri, 29th Aug 2025
AI use for holiday bookings surges among Australians & Boomers
Digital Transformation

AI use for holiday bookings surges among Australians & Boomers

AI use for holiday bookings in Australia jumps 73%, with Boomer adoption more than doubling, reshaping the travel and hospitality industry landscape.

By Shannon Williams • 3 min read • Thu, 7th Aug 2025
Australian employers struggle to meet new generational demands
Digital Transformation

Australian employers struggle to meet new generational demands

Almost all Australian employers struggle to meet Generation Z's demands for flexible work and advanced technology, reshaping workplace expectations nationwide.

By Jed Nykolle Harme • 3 min read • Tue, 15th Jul 2025
Australian brands at serious risk of being crushed by global eCommerce giants, expert warns
Marketing Technologies

Australian brands at serious risk of being crushed by global eCommerce giants, expert warns

Australian brands risk being crushed by global eCommerce giants as local e-tailers lag in digital maturity amid booming online sales in 2024.

By Teresa Sperti • 6 min read • Wed, 2nd Jul 2025

Global Stories

Generation Z stories

Stricter returns policies deter two-thirds of global shoppers
Customer Experience

Stricter returns policies deter two-thirds of global shoppers

Stricter returns policies deter 66% of global shoppers, with Millennials and Gen Z most likely to avoid retailers who enforce tighter rules, Blue Yonder survey finds.

By Sean Mitchell • 5 min read • Thu, 11th Sep 2025
One in four Australian workers banned from using AI at work
Data Privacy

One in four Australian workers banned from using AI at work

A quarter of Australian workers are banned from using AI at work, with many lacking training and clear guidance amid rising concerns over data and regulation.

By Shannon Williams • 4 min read • Thu, 21st Aug 2025
Succession planning crucial as Baby Boomer SME owners retire
Small Business

Succession planning crucial as Baby Boomer SME owners retire

Nearly half of Australian Baby Boomer SME owners plan to retire soon, yet only 24% have prepared succession plans to secure their businesses' futures.

By Shannon Williams • 5 min read • Thu, 14th Aug 2025
Business travel grows in 2025, though stakeholder misalignment limits program effectiveness
Data Analytics

Business travel grows in 2025, though stakeholder misalignment limits program effectiveness

Business travel rebounds in 2025 with 99% of ANZ travellers willing to fly, though stakeholder misalignment hampers travel programme effectiveness.

By Jonathan Beeby • 4 min read • Thu, 14th Aug 2025
New Zealand consumers show rising interest in agentic AI tools
Digital Transformation

New Zealand consumers show rising interest in agentic AI tools

New research reveals 61% of New Zealanders are using or interested in agentic AI tools that act autonomously to simplify daily tasks and personalise experiences.

By Sean Mitchell • 4 min read • Mon, 11th Aug 2025
Gen Z fears AI threats to jobs as UK entry-level roles decline
EduTech

Gen Z fears AI threats to jobs as UK entry-level roles decline

Nearly a third of UK entry-level jobs have vanished since 2022, as 80% of Gen Z fear AI may endanger their future career prospects.

By Shannon Williams • 4 min read • Wed, 16th Jul 2025

Stories from Other Regions

Generation Z stories

AI benefits UK SMEs but generational divide slows full adoption
Artificial Intelligence

AI benefits UK SMEs but generational divide slows full adoption

AI boosts productivity and well-being in UK SMEs, yet older workers' slower uptake reveals a generational divide hindering full workplace adoption.

By Shannon Williams • 4 min read • Wed, 30th Jul 2025
Gen Z professionals in Southeast Asia demand more flexibility
Hybrid & Remote Work

Gen Z professionals in Southeast Asia demand more flexibility

Gen Z professionals in Southeast Asia demand greater workplace flexibility, prioritising well-being and challenging traditional hustle culture norms to improve work-life balance.

By Sean Mitchell • 4 min read • Mon, 28th Jul 2025
UK consumers cautious as AI assistants rise in global acceptance
Data Privacy

UK consumers cautious as AI assistants rise in global acceptance

Over half of UK consumers use AI assistants for daily tasks but remain cautious, especially about financial decisions, valuing human support in stress.

By Shannon Williams • 4 min read • Fri, 25th Jul 2025
Four-day week replaces Summer Fridays for UK's younger workforce
Hybrid & Remote Work

Four-day week replaces Summer Fridays for UK's younger workforce

Nearly half of UK firms now offer a four-day work week, replacing 'Summer Fridays' as younger workers lead demand for permanent flexibility.

By Shannon Williams • 3 min read • Fri, 25th Jul 2025
Kiwi children face cyberbullying as more turn to AI support
Artificial Intelligence

Kiwi children face cyberbullying as more turn to AI support

New Zealand children face rising cyberbullying risks as 23% turn to AI companions for support, study finds amid earlier digital device use by youngsters.

By Melania Watson • 4 min read • Wed, 23rd Jul 2025
Gen Z drives renewed optimism & new demands in UK retail
Customer Experience

Gen Z drives renewed optimism & new demands in UK retail

Gen Z boosts UK consumer confidence to 28%, driving demand for personalised, authentic retail experiences amid cautious economic optimism, says dentsu report.

By Shannon Williams • 4 min read • Fri, 11th Jul 2025
AI set to drive USD $1.6T in retail sales this holiday
Customer Experience

AI set to drive USD $1.6T in retail sales this holiday

AI-driven tools are forecast to boost holiday retail sales to USD $1.6 trillion, reshaping shopping with personalised recommendations and blended online-in-store experiences.

By Jed Nykolle Harme • 4 min read • Fri, 11th Jul 2025