DSP stories - Page 2

Equativ has unveiled its revamped curation platform, Maestro, enhancing campaign management with new features for superior ad placement and brand safety.

Vistar Media marks significant growth in the Asia-Pacific region, expanding its team by 50% and establishing new offices in Melbourne and Thailand.

MathWorks launches MATLAB and Simulink R2024b with major upgrades for 5G and 6G waveform generation, advanced control systems, and Qualcomm Snapdragon DSP support.

StackAdapt appoints Cassandra Hudson as CFO, its first female in the role, to solidify market position with her extensive finance and tech experience.

Nexxen partners with Vevo to enhance CTV advertising, leveraging Nexxen's SSP platform to expand Vevo's programmatic ad capabilities across premium content.

LEA Professional unveiled its Connect Series Half-Rack amplifiers, designed for small to medium installations. Winning the Best of Show at ISE 2024, the models feature DSP, WebUI, and cloud connectivity.

Yahoo Advertising unveils Yahoo Creative, an AI-powered solution boosting personalised ad campaigns across platforms, with firms like Princess Cruises already on board.

Yahoo Advertising ventures into the Connected TV space with Yahoo Identity Solutions, offering advertiser-empowering tools for omnichannel campaign measurability in Australia and Singapore.

Nexxen appoints former Siprocal executive Gretchen Johnson as Chief People Officer, emphasising talent development and company culture.

Yahoo is set to enhance advertisers' media insights with new identity testing capabilities, optimising campaign measurement as third-party cookies decline.

William AV has launched the latest version of its popular WaveCAST C Wi-Fi audio system to help tackle Australia's growing hearing loss epidemic.