Customer engagement stories - Page 3
PicoNext launches AI-powered app for Shopify DPP creation
This month
#
cx
#
martech
#
commerce systems
PicoNext has introduced a new Shopify app that allows merchants to easily create Digital Product Passports using generative AI, aiding compliance with EU regulations.
Aflac wins 2024 CSO award for innovative security project
Last month
#
cx
#
martech
#
advanced persistent threat protection
Aflac has been awarded the 2024 CSO Award for its innovative Quackcess Granted authentication initiative, enhancing security and customer experience.
TrueDialog unveils SMS app for Salesforce Marketing Cloud
Last month
#
cx
#
martech
#
cdp
TrueDialog has launched its SMS application for Salesforce Marketing Cloud Engagement, enhancing SMS integration across the Salesforce ecosystem.
NICE recognised as leader in 2024 Gartner Magic Quadrant
Last month
#
uc
#
cx
#
martech
NICE has been named a Leader in the 2024 Gartner Magic Quadrant for Contact Centre as a Service, marking its tenth consecutive year in this position.
Generational divides revealed in Black Friday survey
Last month
#
cx
#
martech
#
personalisation
Sinch's 2024 Consumer Black Friday/Cyber Monday Survey reveals younger shoppers favour mobile messaging for promotions, with 44% of 18-29 year-olds ready to spend more.
Pegasystems launches Pega Infinity 24.2 with AI upgrades
Last month
#
digital transformation
#
cx
#
martech
Pegasystems has launched Pega Infinity 24.2, enhancing user productivity with generative AI and new features for improved workflows and customer engagement.
Suzanne Grae selects Tug Sydney for SEO & paid media
Last month
#
cx
#
martech
#
ecommerce
Digital marketing agency Tug Sydney has been appointed by Suzanne Grae to enhance the retailer's SEO and paid media efforts across Australia.
Xero appoints Angad Soin as MD for Australia & New Zealand
Last month
#
cx
#
martech
#
financial systems
Xero has appointed Angad Soin as Managing Director for Australia and New Zealand, enhancing its strategic focus in the region while he retains his global role.
Exclusive Networks launches XPS to improve partner cash flow
Last month
#
cx
#
martech
#
payment technologies
Exclusive Networks has introduced XPS, a new invoicing service to help channel partners in EMEA manage cash flow and offer flexible payment options.
Seismic launches new enablement tools in Fall 2024 release
Last month
#
data analytics
#
cx
#
martech
Seismic has launched its Fall 2024 product line, featuring Seismic Programs, a new suite of tools designed to enhance enablement planning and measurement.
Marigold unveils AI advancements to boost customer loyalty
Last month
#
data analytics
#
cx
#
martech
Marigold has unveiled an expanded roadmap for its AI platform, aiming to boost customer engagement and loyalty through innovative, human-centred experiences.
Logpoint appoints Frank Koelmel as Chief Revenue Officer
Last month
#
firewalls
#
data protection
#
siem
Logpoint has named Frank Koelmel as its new Chief Revenue Officer, further solidifying its foothold in the European cybersecurity market.
Exclusive: Celonis expands ANZ footprint with bold growth plans
Last month
#
cx
#
martech
#
ai
Celonis is expanding its presence in Australia and New Zealand, aiming for growth and partnerships while targeting the broader Asia-Pacific market.
Is now the time to introduce creative directors to the board?
Last month
#
cx
#
martech
#
hcm
As creativity gains importance in the workplace, the question arises: should Creative Directors be appointed to Boards to drive organisational success?.
Amperity named leader in Snowflake's marketing stack report
Last month
#
cx
#
martech
#
cdp
Amperity has been named a leader in the Customer Data Platform category in Snowflake's latest report, signalling a major shift in marketing technology.
Forrester predicts AI shifts for Asia-Pacific by 2025
Last month
#
private cloud
#
digital transformation
#
hyperscale
Forrester's report highlights that by 2025, 60% of APAC firms will adopt AI language models, with a shift towards private cloud strategies in Greater China.
.webp)
Subscription sales fails and how to prevent them in your business
Last month
#
cx
#
martech
#
commerce systems
Switching to a subscription model is a great way to maximise revenue, provided you avoid these common obstacles.
Amperity named leader in customer data platform by Snowflake
Last month
#
data analytics
#
cx
#
martech
Amperity has been named a leader in the Customer Data Platform sector in Snowflake's 2025 Modern Marketing Data Stack report, recognising its data activation capabilities.
Reltio unveils AI enhancements for customer 360 platform
Last month
#
mfa
#
cx
#
martech
Reltio has launched AI enhancements for its customer 360 platform, featuring advanced security and dynamic segmentation to improve customer experiences.
GlobalLogic wins HashiCorp EMEA SI Partner of the Year
Last month
#
cx
#
martech
#
it services
GlobalLogic has been honoured as HashiCorp's EMEA SI Partner of the Year, showcasing their collaborative approach and innovation in digital engineering.