Whatsapp stories

Sinch's 2024 Consumer Black Friday/Cyber Monday Survey reveals younger shoppers favour mobile messaging for promotions, with 44% of 18-29 year-olds ready to spend more.

Edinburgh tops the UK in searches for encrypted messaging apps, with 16 inquiries per 1,000 residents, highlighting growing concern for digital privacy.

Esendex has launched a new self-serve feature on its WhatsApp Business Platform, streamlining how businesses engage with customers ahead of Black Friday.

Cloudflare introduces Plexi to verify public keys in end-to-end encryption for messaging apps, starting with WhatsApp, enhancing user trust and security.

Braze launched AI-driven tools, including Project Catalyst and enhanced BrazeAI assistants, to revolutionise personalised marketing through advanced data usage.

A new CommBox survey highlights UK's generational rift in customer service preferences, with Gen Z favouring digital channels while older consumers still prefer phone calls.

New research by CommBox reveals UK Gen Z shoppers prefer digital channels like WhatsApp for customer service, while older generations stick to phone calls.

Proofpoint launches its new Digital Communications Governance solution, promising AI-driven insights and robust compliance for organisations across major digital channels.

Zendesk ANZ launches Relay to help businesses send proactive, personalised messages via WhatsApp and SMS, enhancing customer service and boosting sales.

AI is reshaping Kiwi businesses with Meta's AI tools across Facebook, Instagram, and WhatsApp, offering smarter solutions for marketing, customer service, and data insights.

Salesforce has unveiled new AI sales tools: Einstein SDR Agent and Sales Coach Agent. Launching in October, these agents aim to boost sales efficiency.

Zendesk has launched Relay, a new app to boost outbound communication via WhatsApp and SMS, in partnership with Meta.

Zendesk has teamed up with Meta to launch Relay, an app in the Zendesk Marketplace that boosts customer engagement via WhatsApp with proactive messages.

Meta's Mark Zuckerberg announces Llama 3.1: an upgraded, multilingual AI model with state-of-the-art tools, designed for complex queries and enhanced user interaction.

Lion Parcel partners with Salesforce to enhance customer service using generative AI, reducing case resolution times by 73%.

Singapore-based SleekFlow has named Gao Lei, former LinkedIn China CTO, as its new Chief Technology Officer to spearhead tech transformation and innovation.

CloudSEK reveals a surge in investment scams through WhatsApp and Telegram, with 29,000 fraudulent ads on Facebook and over 81,000 fake Twitter accounts.

FedEx unveils handbooks to guide SMEs in China and Japan's e-commerce markets, offering insights on geotargeting, consumer habits, and key shopping dates.

Xero has revealed its AI-powered business companion, Just Ask Xero (JAX), to boost accuracy in accounting tasks, launching a beta in August.

Xero has unveiled JAX, a new AI-powered smart business companion, at Xerocon London, promising enhanced accuracy in accounting tasks for small businesses.