Loyalty programmes stories - Page 5
How franchisees can benefit from card-linked, frictionless rewards programs
Wed, 16th Feb 2022
#
cx
#
martech
#
opinion
Franchise owners are re-evaluating business priorities and making renewed commitments to improving customer experience due to the fallout of COVID-19.
How investing in card-linked loyalty programs can improve customer retention
Tue, 1st Feb 2022
#
data analytics
#
cx
#
martech
Retailers can improve customer retention and secure repeat business through card-linked loyalty programs that remove friction and inconvenience for shoppers.
Data derived from customer loyalty: more valuable than ever before?
Mon, 10th Jan 2022
#
data analytics
#
martech
#
cdp
With the death of cookies, the 'value exchange' between businesses and their customers' willingness to share personal data has never been so important.
How card-linked loyalty programs will take eCommerce to the next level
Thu, 14th Oct 2021
#
crm
#
cx
#
martech
A card-linked loyalty program can help retailers and service providers take their eCommerce to the next level in several ways.
How open ecosystem, card-linked loyalty programs are changing Australian retail
Wed, 29th Sep 2021
#
crm
#
cx
#
martech
As we transition away from cookie-based advertising, confusion around last-click attribution will dissolve in favour of card-linked platforms.
Data: the key to unlocking loyalty success
Mon, 27th Sep 2021
#
martech
#
e-commerce
#
opinion
Effective customer relationship leaders understand how to grow customer relationships by leveraging customer data to glean valuable behavioural insights.
Unleashing the power of retail loyalty: Who is getting it right?
Mon, 30th Aug 2021
#
crm
#
cx
#
martech
Loyalty programs provide an exclusive 'experience beyond the product' and help businesses get a better picture of their consumer buying journey.
Businesses urged to improve customer experience through card-linked loyalty programs
Fri, 27th Aug 2021
#
crm
#
cx
#
martech
Retailers that improve the customer experience are better placed to improve revenue and profits amid growing competition, writes Loyalty Now CEO Cary Lockwood.
Five ways businesses can increase profitability from loyalty programs
Mon, 26th Jul 2021
#
e-commerce
#
opinion
#
financial results
Loyalty programs that focus on genuine customer relationships can deliver significant value to organizations, driving repeat business and growth.