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AI predicted to reshape Australian content creation by 2025
This month
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ai
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instagram
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social media
A new report reveals that 34% of Australian content creators foresee AI reshaping their industry by 2025, stirring excitement and apprehension alike.

Charlotte Tilbury & Huda Beauty lead UK beauty brands
This month
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digital engagement
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instagram
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social media
Kolsquare's 2024 rankings reveal Charlotte Tilbury and Huda Beauty as the top UK beauty brands on TikTok and Instagram, showcasing their digital prowess.

Social media dominates Australia's digital landscape in 2025
Last month
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data privacy
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facebook
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digital marketing
A new report reveals almost 78% of Australians use social media for brand discovery, driving a 12% rise in advertising spend to USD $4.26 billion.

Retail report: UK consumers prioritise convenient deliveries
Last month
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cx
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martech
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omnichannel
The Metapack report reveals that by 2025, 60.1% of UK consumers prioritise delivery convenience, highlighting a shift towards innovative retail strategies.

UK ecommerce in 2025: social media & speedy delivery
Last month
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martech
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personalisation
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cdp
The UK ecommerce landscape is evolving rapidly, with 60.1% of consumers willing to switch brands for better delivery options, highlighting changing preferences.

Facebook faces decline among UK's younger users
Last month
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data protection
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facebook
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instagram
Research shows Facebook's grip on young Brits is waning, with 70% of those aged 18-24 reducing their use, favouring platforms like TikTok and Instagram.

Shirofune integrates LinkedIn Ads into ad platform suite
Wed, 29th Jan 2025
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devops
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martech
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commerce systems
Shirofune has integrated LinkedIn Ads into its platform, enabling efficient campaign management alongside major ad platforms like Google and Facebook.

Aussie kids' social media usage doubles, report reveals
Wed, 22nd Jan 2025
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gaming
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digital entertainment
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instagram
A new report reveals Australian children are spending more time on social media, with TikTok leading at 117 minutes daily, sparking safety concerns.

Fitness apps face scrutiny over data security risks
Tue, 7th Jan 2025
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cybersecurity
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instagram
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kaspersky
As digital fitness services surge in popularity, Kaspersky warns users of potential data security risks, urging precautions to protect personal information.

Charlotte Tilbury leads Christmas social media beauty race
Tue, 24th Dec 2024
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ecommerce
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instagram
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social media
Charlotte Tilbury has emerged as the top beauty brand on social media this Christmas, capturing a 42.7% share of voice across platforms like TikTok and Instagram.

Black Friday set to rival Boxing Day in NZ & Australia
Mon, 2nd Dec 2024
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cleantech
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instagram
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social media
Black Friday, now a vital part of the retail scene in Australia and New Zealand, is set for record sales in 2024 as consumers seek big savings amid rising costs.

Vertical Leap highlights shifts in search marketing trends
Sat, 23rd Nov 2024
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cx
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martech
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google
Vertical Leap urges brands to adapt to a shifting digital landscape as Google's market share falls to 91.02%, highlighting new challenges and opportunities.

Social media scams cost Australian children AUD $129,700
Fri, 15th Nov 2024
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edutech
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gaming
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phishing
AUCyber reports that Australian children have lost over AUD $129,700 to social media scams this year, prompting calls for enhanced online safety measures.

UK survey reveals generational divides in customer service preferences
Wed, 25th Sep 2024
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ai agents
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instagram
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social media
A new CommBox survey highlights UK's generational rift in customer service preferences, with Gen Z favouring digital channels while older consumers still prefer phone calls.

Gen Z demands more digital channels for customer service
Fri, 20th Sep 2024
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ecommerce
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ai agents
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instagram
New research by CommBox reveals UK Gen Z shoppers prefer digital channels like WhatsApp for customer service, while older generations stick to phone calls.

Bitdefender unveils first comprehensive security for creators
Mon, 9th Sep 2024
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malware
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phishing
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advanced persistent threat protection
Bitdefender launches Security for Creators to guard YouTubers, digital professionals, and influencers against cyber threats like account takeovers, fraud, and malware.

Navigating new territories: New tools for online safety
Fri, 30th Aug 2024
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ai
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cybersecurity
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facebook
Meta NZ ramps up efforts to safeguard online users, introducing advanced features to protect teens, enforce age verification, and blur sensitive content.

Working smarter not harder: Four ways AI can support your business
Fri, 30th Aug 2024
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cx
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martech
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personalisation
AI is reshaping Kiwi businesses with Meta's AI tools across Facebook, Instagram, and WhatsApp, offering smarter solutions for marketing, customer service, and data insights.

Fresha secures $31 million from J.P. Morgan for expansion
Fri, 23rd Aug 2024
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martech
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cdp
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ai
Fresha secures a $31 million venture debt facility from J.P. Morgan to fuel expansion, enhance AI capabilities, and support new market entries.

Social platforms key for brands to drive growth, says Circana
Thu, 22nd Aug 2024
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ar, vr & metaverse
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youtube
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instagram
Circana's new report reveals social e-commerce as a key driver in accelerating consumer purchases, emphasising the importance of data and personalised experiences for brands.