Customer engagement stories - Page 8

Retailers must tread cautiously with AI technology, where data quality and ethical use are critical for truly beneficial outcomes.

OpenPayd doubles growth for the second year, hitting over GBP £40 million ARR, as embedded finance adoption surges. CEO Dimitrova eyes new milestones.

Adobe has launched the AEP AI Assistant, offering generative AI capabilities to enhance productivity in enterprise software applications, with broad integration across Adobe Experience Cloud.

Struggling with first-party data? Master these 5 tactics to overcome messy data, lack of strategy, and access issues, and transform your approach.

Twilio introduces Linked Audiences and Segment Data Graph, enhancing Twilio Segment's integration with data warehouses for real-time, actionable customer insights.

More Telecom partners with SourseAI to leverage AI for enhanced marketing strategies, aiming to improve customer engagement and optimise budget use amidst today's economic challenges.

AliExpress is set to enhance its promotional campaigns by giving away 1,000 UEFA EURO 2024 tickets, bolstering its global consumer engagement with exciting football-themed activities.

Despite significant investments, many digital transformation initiatives are falling short. Experts say connectivity maturity and platform strategies are key to real success.

Edenred Payment Solutions has named Rehana Mitha, an expert in cloud-based payment solutions as it snew Managing Director.

Newgen Software launches LumYn, an AI-driven hyper-personalisation platform set to transform customer engagement and profitability in the banking sector globally.

Altium is pouring resources into Bangalore, aligning with India's 'Make in India' drive to tap into its electronics market. This expansion includes a new office and educational initiatives.

Salesforce has unveiled new Einstein Copilot features aimed at marketers and merchants, enhancing AI-driven customer interaction and business efficiency.

Australian businesses are increasingly concerned about customer churn, with 97% adopting AI to enhance customer experience, despite cybersecurity and cost worries.

If you’re not harnessing its power to derive new insights and automate complex tasks, you run the risk of being left behind.

SMS marketing offers telcos a potent tool for customer engagement, but strict Australian regulations demand meticulous compliance to avoid hefty penalties and reputational damage.

In talks with CEO James Campbell, detrimental digital threats are tackled by cybersecurity firm, Cado Security, through innovative solutions and strategic growth.

Melbourne's Vudoo partners with Amazon Web Services, elevating its status as a top eCommerce tech provider through innovative in-stream checkout technology.

Kore.ai partners with A2B Transformation to boost AI and automation for Australian businesses, integrating conversational AI to elevate digital operating models.

NET2GRID and SAS have partnered to revolutionise customer intelligence and DER grid planning in the energy sector with advanced AI and analytics tools.

Infosys partners with SAP Emarsys to revolutionise customer engagement with AI-driven, cross-channel marketing campaigns, enhancing both revenue and loyalty.