TechDay Australia - Australia's technology news network

Creative Technologies stories - Page 5

Thanks to computers, humanity opened the door to an infinite world of creation and innovation. Creative Technologies encompasses a wide range of technologies related to computing and design, such as digital product design, digital content creation, advertising, as well as virtual reality.

With Creative Technologies, ways of publishing content through the capabilities of software and engine enable enhanced creative output. Brands use Creative Technologies in many applications, such as advertising, portfolio management and innovations.
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Study finds employee use of GenAI apps poses privacy risks
Tue, 6th Aug 2024
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ai agents
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copilots
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software engineering
Employees' widespread use of GenAI apps poses privacy risks as 30.8% of these tools train on customer data, a new study by Harmonic Security reveals.
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Public worried about AI as experts mitigate misconceptions
Mon, 5th Aug 2024
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digital entertainment
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data privacy
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ai
Ipsos finds 75% of the public worried about AI and data privacy. Experts, including Trint, counter misconceptions, highlighting AI’s productivity benefits.
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Studio Rx boosts production with Adobe Firefly custom AI models
Thu, 1st Aug 2024
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martech
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genai
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ai
Studio Rx leverages Adobe Firefly AI, cutting digital art production from months to 10 days, creating over 20 assets while preserving artistic integrity.
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Octopus Energy sees major efficiency boost with Storyblok CMS
Thu, 1st Aug 2024
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migration
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ecm
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martech
Octopus Energy adopts Storyblok CMS, slashing developer support requests by two-thirds and enabling website updates in five minutes, enhancing efficiency and collaboration across teams.
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UK marketers adopt AI for Olympics strategies, study reveals
Thu, 25th Jul 2024
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martech
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cdp
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ai
Research reveals 51% of UK marketers are leveraging AI for Paris Olympics strategies, despite consumer concerns over data use and calls for increased regulation.
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DeepL reveals next-gen language model for superior translations
Wed, 24th Jul 2024
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data privacy
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llms
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microsoft
DeepL unveils an advanced language model for superior translations and editing, setting new industry standards and offering businesses unmatched efficiency.
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Adobe enhances Illustrator, Photoshop with AI-driven features
Wed, 24th Jul 2024
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martech
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ai
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ai ethics
Adobe unveils major updates for Illustrator and Photoshop, enhancing productivity and creativity with new AI-powered tools like Generative Shape Fill and Generate Image.
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Experts weigh in on the complexities of the EU AI Act implementation
Wed, 24th Jul 2024
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physical security
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ai models
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intellectual property
The EU AI Act, effective from 1 August 2024, presents a landmark regulatory framework for AI, sparking discussion on its implications for innovation, compliance, and legal complexity in the tech sector across the European Union.
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Logitech G launches MIXLINE audio tool for gamers & creators
Wed, 24th Jul 2024
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gaming
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digital entertainment
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streaming
Logitech G unveils MIXLINE, a free, user-friendly audio mixing tool for gamers and creators, compatible with Windows 10 and 11, available in 22 languages.
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KINESSO Commerce & Vudoo partner to launch ShopNow solution
Tue, 23rd Jul 2024
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cx
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martech
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advertising
IPG Mediabrands' KINESSO Commerce partners with Vudoo to launch ShopNow, an innovative commerce media solution integrating shoppable ad tech, starting in Australia.
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Optimizely unveils new CMS with innovative Visual Builder tool
Thu, 18th Jul 2024
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saas
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paas
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ecm
Optimizely introduces its new SaaS CMS with the Visual Builder tool, empowering marketers to create and personalise websites effortlessly, enhancing engagement and conversions.
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The mindset and skills every SME should invest in NOW to succeed in future
Thu, 18th Jul 2024
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data analytics
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martech
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ai
In a rapidly digitalising world, SMEs must invest in a future-ready mindset and essential skills like digital marketing, SEO, and data analytics to thrive.
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AI expert offers tips to help small businesses leverage AI tools
Thu, 18th Jul 2024
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genai
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ai
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deloitte
Rebecca Hegeman of Localsearch shares strategic insights on harnessing AI for SMEs, addressing a significant adoption gap.
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UK businesses embrace Gen AI in procurement for efficiency gains
Tue, 16th Jul 2024
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digital transformation
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genai
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ai
Almost 25% of UK firms have adopted Generative AI in procurement, cutting manual tasks by 44%, reveals Ivalua research. Future efficiency gains are projected.
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Hexaware launches AI app for eCommerce product descriptions
Mon, 15th Jul 2024
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digital transformation
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cx
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martech
Hexaware’s new Gen AI App, now available on AWS Marketplace, helps e-commerce retailers automate product descriptions and boost customer engagement through AI.
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Adobe report: APJ leads in GenAI adoption over US and Europe
Tue, 9th Jul 2024
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martech
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genai
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ai
Adobe's latest report reveals the Asia Pacific and Japan region leads in generative AI adoption, outpacing the US and Europe with a 65% implementation rate.
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Canon celebrates major success at drupa 2024 in Düsseldorf
Mon, 8th Jul 2024
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cx
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martech
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cleantech
Canon triumphs at drupa 2024, surpassing sales targets despite fewer visitors. The Core exhibit captivates 6,000+ guests with immersive printing innovations.
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Vodafone & Hubbl partner to simplify Australian streaming
Thu, 4th Jul 2024
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uc
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digital entertainment
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5g & beyond
Vodafone partners with Hubbl to offer Australians simplified streaming, integrating live TV and on-demand content through its NBN and 5G plans.
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Foxtel revolutionises streaming with Amdocs Subscription Marketplace
Wed, 3rd Jul 2024
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digital entertainment
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tv
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video
Foxtel Group transforms its streaming service, integrating Amdocs Subscription Marketplace into Hubbl, offering streamlined OTT and digital content in Australia.
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AI regulation concerns hinder UK business adoption, survey says
Fri, 28th Jun 2024
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devops
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cx
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martech
A Freshworks survey reveals 35% of UK businesses see unclear AI regulations as a major barrier to adoption despite acknowledged productivity gains.