The Ultimate Guide to Buy Now Pay Later
2025 edition
Overview
Also known as BNPL.
In a consumer-focused market, the expansion of payment options has only grown. Birthed in the department store layaway/lay-by concept, BNPL allows customers to, as the term explains, buy a product now, and pay at a later date.
This is generally achieved through the use of instalment plans that are agreed upon between customers, vendors and financiers at the point of sale. Customers join agreements with financiers who have ‘lent’ money to the customer to cover the initial sale. The customer then repays the financier over a pre-determined repayment period in specified amounts.
Once fully repaid, the financier then finalises the sale with the vendor.
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