TechDay Australia - Australia's technology news network

Australian Stories

AI, unified commerce to reshape Australian retail by 2026
Digital Transformation

AI, unified commerce to reshape Australian retail by 2026

AI and unified commerce will become core to Australian retail by 2026, as rising expectations force investment in real-time systems.

By Sean Mitchell • 4 min read • Wed, 25th Feb 2026
RØDE adds Bluetooth Direct Connect to Wireless GO, PRO
Apple iPhone

RØDE adds Bluetooth Direct Connect to Wireless GO, PRO

RØDE brings Bluetooth Direct Connect to Wireless GO Gen 3 and Wireless PRO, letting creators record directly to iPhones via its Capture app.

By Kaleah Salmon • 3 min read • Fri, 20th Feb 2026
LinkedIn unveils Premium All-in-One for Aussie SMEs
Software-as-a-Service

LinkedIn unveils Premium All-in-One for Aussie SMEs

LinkedIn launches Premium All-in-One in Australia, bundling AI-powered hiring, marketing and sales tools for fast-growing small businesses.

By Shannon Williams • 4 min read • Wed, 18th Feb 2026

Global Stories

New Zealand tightens rules for therapeutic, health ads
Marketing Technologies

New Zealand tightens rules for therapeutic, health ads

New Zealand tightens health advertising rules, sharpening evidence demands and making brands liable for influencer and social media claims.

By Karen Joy Bacudo • 4 min read • Wed, 25th Feb 2026
Google adds Gemini AI tool to generate short music tracks
Physical Security

Google adds Gemini AI tool to generate short music tracks

Google's Gemini app can now spin 30-second AI songs from text or images using its new Lyria 3 model, with built-in SynthID watermarks.

By Mark Tarre • 3 min read • Mon, 23rd Feb 2026
Super Bowl study shows ad views don't equal recall
Marketing Technologies

Super Bowl study shows ad views don't equal recall

Super Bowl study finds top-watched ads often fail to boost brand recall, warning marketers against over-relying on completion rates.

By Sofiah Nichole Salivio • 4 min read • Sat, 21st Feb 2026
INTERPOL cybercrime sweep in Africa recovers USD $4.3m
Firewalls

INTERPOL cybercrime sweep in Africa recovers USD $4.3m

INTERPOL's Africa cybercrime blitz nets 651 arrests, seizes 2,341 devices and recovers USD $4.3m after scams linked to USD $45m losses.

By Sean Mitchell • 3 min read • Fri, 20th Feb 2026
Six Nations ads boost engagement but spark fan backlash
Customer Experience

Six Nations ads boost engagement but spark fan backlash

Six Nations in-game ads boost online engagement for Samsung and Virgin Atlantic but trigger heavy social media backlash from rugby fans.

By Joseph Gabriel Lagonsin • 4 min read • Thu, 19th Feb 2026
Marketers boost budgets as LLMs emerge as key audience
Digital Transformation

Marketers boost budgets as LLMs emerge as key audience

Marketers plan to raise content budgets for 2026 as large language models rapidly become a primary audience and core performance metric.

By Catherine Knowles • 4 min read • Thu, 19th Feb 2026
Innovid adds Reddit ads to unified social workflow
Marketing Technologies

Innovid adds Reddit ads to unified social workflow

Innovid adds full Reddit ad management to its Social Ads Manager, letting marketers run Reddit alongside other major social platforms.

By Sofiah Nichole Salivio • 3 min read • Thu, 19th Feb 2026

Stories from Other Regions

UK fashion brands swap viral hype for AI & loyalty
Digital Transformation

UK fashion brands swap viral hype for AI & loyalty

UK fashion brands are ditching viral trend-chasing in favour of AI-powered personalisation, loyalty-building and deeper influencer storytelling.

By Joseph Gabriel Lagonsin • 4 min read • Fri, 20th Feb 2026
Shoppers turn to AI tools in hunt for better retail deals
Digital Transformation

Shoppers turn to AI tools in hunt for better retail deals

Shoppers are turning to AI tools like ChatGPT to hunt for personalised retail deals, valuing quality offers over rock-bottom prices.

By Kaleah Salmon • 4 min read • Fri, 20th Feb 2026
Bionic warns fans as concert ticket scams surge online
Phishing

Bionic warns fans as concert ticket scams surge online

Music fans are warned over a surge in fake ticket scams, with more than 11,000 reports and GBP £11.5 million lost in just 13 months.

By Joseph Gabriel Lagonsin • 4 min read • Thu, 19th Feb 2026
Phishing & smishing scams surge across Philippines
Firewalls

Phishing & smishing scams surge across Philippines

Phishing and smishing scams in the Philippines surged in 2025, with phishing sites jumping 423% as fraud shifts to mobile and social media.

By Kaleah Salmon • 4 min read • Thu, 19th Feb 2026
TrafficGuard expands New York base amid US ad fraud surge
Gaming

TrafficGuard expands New York base amid US ad fraud surge

TrafficGuard ramps up New York presence as US advertisers brace for rising ad fraud, with losses forecast to hit USD $172 billion by 2028.

By Catherine Knowles • 4 min read • Wed, 18th Feb 2026
AI deepfakes erode trust and reshape UK dating apps
Data Protection

AI deepfakes erode trust and reshape UK dating apps

Deepfakes fuel mistrust on UK dating apps as users turn to AI companions, with scammers and identity fraud exploiting synthetic profiles.

By Shannon Williams • 5 min read • Wed, 18th Feb 2026
Ireland survey finds rising digital fatigue & detox
Wearables

Ireland survey finds rising digital fatigue & detox

Nearly one in four people in Ireland now set screen time limits, as a new survey points to rising digital fatigue and detox habits.

By Mark Tarre • 5 min read • Wed, 18th Feb 2026