TechDay Australia - Australia's technology news network

Social commerce stories

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Australians & Kiwis face strain from living cost crisis
This month
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inflation
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immigration
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analyst report
A report reveals ongoing financial strain for Australians and New Zealanders, with rising living costs leaving nearly half feeling worse off than last year.
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Everything5Pounds transforms online with SHOPLINE solution
Last month
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digital transformation
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cx
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martech
SHOPLINE has successfully implemented its enterprise solution for Everything5Pounds, enhancing the UK retailer's digital capabilities and sales potential.
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Australian shoppers value seamless online & in-store experiences
Last month
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martech
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reviews
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omnichannel
A new report reveals that 89% of Australian shoppers prioritise seamless online and in-store experiences, highlighting a significant trend in consumer behaviour.
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UK Christmas shoppers focus on value, expect higher returns
Thu, 31st Oct 2024
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shopping
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social commerce
A YouGov survey reveals that 69% of UK consumers plan to maintain or increase their Christmas spending, despite a third expecting to return discounted items.
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Sprii invests in UK expansion to lead live shopping market
Mon, 14th Oct 2024
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uk expansion
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statista
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social commerce
E-commerce platform Sprii plans to invest nearly 50% of its global marketing budget to expand its operations in the UK market.
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Bazaarvoice launches Vibe to unify content strategies
Fri, 11th Oct 2024
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ecm
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martech
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digital marketing
Bazaarvoice has launched Vibe, a unified platform integrating social and content management, enhancing brand engagement and e-commerce success.
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AI increasingly shapes global consumer purchasing trends
Wed, 9th Oct 2024
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data analytics
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ai
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shopping
NielsenIQ's report shows 40% of global consumers embrace AI for shopping, highlighting a surge in online sales by 11.6% driven by social commerce.
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Unified commerce reshapes shopping in India & the US
Tue, 24th Sep 2024
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martech
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supply chain & logistics
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omnichannel
Consumers increasingly blend online, offline, and social media shopping platforms. A report by Locus and Coresight highlights 65.8% utilising multiple touchpoints.
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Global shopping app installs soar 61% YoY in H1 2024
Fri, 23rd Aug 2024
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cx
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martech
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personalisation
Global shopping app installs surged 61% YoY in H1 2024, far exceeding other verticals. Key drivers include retail media networks and mobile wallets, says Adjust.
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Southeast Asian retailers boost social commerce amid challenges
Tue, 16th Jul 2024
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data analytics
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cx
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martech
Shopify's Southeast Asia Retail Report 2024 reveals 68% of regional retailers will up social commerce spending amid economic challenges, driven by rising consumer engagement on platforms like TikTok.
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Seamless retail dominates Asia-Pacific retail sector transformation
Thu, 6th Jun 2024
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digital transformation
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cx
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martech
A KPMG Asia Pacific and GS1 report reveals seamless retail as a baseline expectation, highlighting trends like AI, digital payments, and sustainability in APAC's transformation.
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Forrester predicts online retail sales to hit USD $6.8 trillion
Fri, 31st May 2024
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social commerce
Forrester's new report predicts global online retail sales will soar from USD $4.4 trillion in 2023 to USD $6.8 trillion by 2028, with key disparities between regions.
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ANZ customers demand personalised online shopping but fear AI influence
Wed, 8th May 2024
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martech
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personalisation
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cdp
Shoppers in Australia and New Zealand seek more personalised online experiences, but remain wary of artificial intelligence's role in retail, as the new commercetools study finds.
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Celigo teams up with TikTok Shop to boost ecommerce efficiency
Thu, 18th Apr 2024
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cx
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martech
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cloud services
Celigo partners with TikTok Shop in response to a growing trend of consumers using TikTok for product research, as they aim to help retailers better synchronise and manage valuable data across various applications.
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Singapore leads global shift towards international online shopping
Thu, 21st Mar 2024
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cx
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martech
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facebook
Over half the global consumers expect to increase their international online shopping by 2024, with a focus on flexible payment and shipping options, according to a report by Airwallex.
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Linktree hires tech veterans to boost AI & personalisation features
Fri, 19th Jan 2024
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data analytics
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martech
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digital entertainment
Linktree bolsters senior ranks with three tech industry veterans to expedite its growth and up-end the creator economy through enhanced use of AI and personalisation.
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AI amongst key trends shaping eCommerce and retail in 2024
Wed, 10th Jan 2024
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data analytics
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martech
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personalisation
AI, sustainability, social commerce, and value provision will redefine retail and online sectors in 2024, predicts ecommerce specialist, Paul Waddy.
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Bazaarvoice acquires Granify to enhance eCommerce with personalised shopping experiences
Thu, 7th Dec 2023
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ecommerce
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transparency
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content creation
Bazaarvoice set to revolutionise eCommerce by acquiring Granify, aiming to offer personalised online shopping experiences.
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Social commerce strategies: changing the retail game plan
Wed, 22nd Nov 2023
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ecommerce
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ar, vr & metaverse
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social media
As social media strategies continue to evolve, they are set to open new doors for brands to create social commerce experiences.
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XPO: The Mars Agency appoints Gavin McColl as eCommerce Director
Thu, 14th Sep 2023
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data analytics
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cx
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martech
XPO: The Mars Agency appoints Gavin McColl as eCommerce Director, strengthening their digital commerce capabilities.