ROI stories - Page 7
PromoVeritas study refutes prize promotion assumptions
Fri, 5th Jan 2024
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awards
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study
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roi
PromoVeritas's study debunks conventional wisdom on prize promotions, demonstrating that multiple smaller rewards drive more engagement than grand prizes, and cash prizes have fallen out of favour.
Emplifi recognised as significant vendor in Forrester's Social Suite Landscape
Wed, 3rd Jan 2024
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cx
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martech
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ai
Customer engagement platform, Emplifi, has been recognised as a noteworthy vendor in Forrester's Q4 2023 Social Suite Landscape, reflecting the rising importance of social suite solutions.
Lenovo supercharges hybrid cloud platform for AI expansion
Mon, 18th Dec 2023
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dr
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datacentre infrastructure
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it automation
Lenovo has bolstered its hybrid cloud platform for advancing AI applications via ThinkAgile solutions and ThinkSystem servers.
Clari's Groove sales platform delivers 238% ROI in six months, says study
Thu, 14th Dec 2023
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rpa
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ai
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sales
Study by Forrester Consulting shows Clari's sales engagement solution, Groove, offers remarkable 238% ROI in under six months.
Pattern secures Online Sales Breakthrough Award at Google summit
Tue, 12th Dec 2023
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google
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collaboration
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online shopping
Pattern clinches the Online Sales Breakthrough Award at the Google ANZ Partner Summit for 55% online revenue growth.
Unravel Data partners with Databricks for AI-enhanced data observability solutions
Wed, 6th Dec 2023
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data analytics
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apm
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ai
Unravel Data teams up with Databricks to offer AI-enhanced data observability solutions, optimising ROI and data pipelines.
Survey reveals ANZ CIOs struggling with digital transformation
Wed, 6th Dec 2023
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digital transformation
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management
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it management
Survey by Tech Research Asia reveals 98% of CIOs/CTOs in Australia and New Zealand struggle with digital transformation implementation due to lack of strategic clarity.
WalkMe extends reach with Digital Adoption Platform now on AWS Marketplace
Fri, 1st Dec 2023
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digital transformation
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hyperscale
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public cloud
WalkMe's Digital Adoption Platform now features on AWS Marketplace, expanding its market reach and simplifying purchase processes.
Blackpearl Group welcomes Tori Colebourne as new Chief Marketing Officer
Mon, 27th Nov 2023
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data analytics
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partner programmes
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ai
Blackpearl Group announces Tori Colebourne, ex-Head of Growth at Spark Business Group, as their new Chief Marketing Officer.
Digital ad fraud detection market set to hit USD $190 billion by 2030
Tue, 21st Nov 2023
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blockchain
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martech
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data privacy
Report forecasts global digital ad fraud detection software market to reach a soaring USD $190 billion by 2030.
Syncron partners with SnapLogic to enhance customer service & ROI
Tue, 21st Nov 2023
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hyperscale
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public cloud
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cx
SaaS solutions leader Syncron has struck a strategic partnership with SnapLogic, with the aim of boosting customer service and improving ROI.
Social trends report unfolds brand-customer disconnect
Thu, 16th Nov 2023
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genai
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ai
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content creation
Hootsuite's 2024 Social Trends Report reveals a major gap in brand-customer connections due to outdated social engagement strategies.
Ground Control Data introduces AI tool Mevo to revolutionise media buying
Mon, 13th Nov 2023
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martech
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commerce systems
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genai
Ground Control Data introduces Mevo, a novel AI planning tool set to revolutionise the media buying process in Australia and New Zealand.
Hootsuite's harmony-themed campaign disrupts B2B marketing norms
Fri, 27th Oct 2023
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productivity
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b2b
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hootsuite
Hootsuite challenges B2B marketing norms with a disruptive, harmony-themed creative campaign to transform product launches.
Retail sector sees US$10 million annual returns from observability
Fri, 27th Oct 2023
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network monitoring
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new relic
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observability
New Relic's State of Observability for Retail report shows how observability brings huge business value, with firms reporting $5m in total value per year.
WalkMe launches 'Propel' to boost global digital adoption platform market
Tue, 24th Oct 2023
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it training
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partner programmes
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customers
WalkMe Inc. launches Propel, a strategic programme that supports partners in boosting the rapidly growing Digital Adoption Platform (DAP) market.
EasyDMARC launches EasySender to improve email deliverability amidst rising cyber threats
Mon, 23rd Oct 2023
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phishing
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email security
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gmail
EasyDMARC introduces EasySender, an innovative platform aimed at boosting email deliverability and sender reputation.
SolarWinds report reveals ITSM could save 23 hours a week
Fri, 20th Oct 2023
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digital transformation
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cx
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martech
SolarWinds report claims implementing IT Service Management could save businesses an average of 23 hours weekly.
VIOOH and Yahoo collaborate on benefits of prDOOH in marketing campaigns
Mon, 16th Oct 2023
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martech
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case study
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sales
VIOOH and Yahoo Advertising partner to explore the role and benefits of prDOOH in enriching multi-channel marketing campaigns.
Library For All, AWS & Cognizant boost education for displaced Ukrainian children
Mon, 16th Oct 2023
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edutech
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hyperscale
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public cloud
AWS and Cognizant join forces to support the Library For All non-profit, which aims to help displaced Ukrainian children.