Online shopping stories

AM Eyewear adopts try-on home schemes to boost sales
Last week
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martech
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commerce systems
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sales
Try With Mirra launches a Try Before You Buy service, allowing Australian customers to sample luxury eyewear at home to boost online shopping confidence.

New Zealanders spending more time online than ever
Last week
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ai
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facebook
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digital engagement
A new study by InternetNZ reveals half of New Zealanders now spend four or more hours online daily, with significant usage noted among younger adults.

AliExpress celebrates 15 years with UK market focus
Last week
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supply chain & logistics
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customer service
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online shopping
AliExpress marks its 15th anniversary this month by reinforcing its commitment to the UK market with improved logistics and customer service, celebrating with a major sale.

UK shoppers focusing on discounted items - research
This month
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advertising
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shopping
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ebay
According to the findings, shoppers are taking a strategic approach by thoroughly researching their purchases to find the best deals and prices.

Afterpay revives 'Mystery Market' for immersive VR event
This month
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cx
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martech
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bnpl
Afterpay is set to reintroduce its Mystery Market event during Afterpay Day, offering over AUD $100,000 in prizes and immersive virtual reality experiences.

Dentsu Digital & SmartOSC unveil Headless Commerce tool
This month
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cx
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martech
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commerce systems
Dentsu Digital and SmartOSC have unveiled their Headless Commerce Accelerator to revolutionise digital shopping experiences, enhancing efficiency for retailers.

Online shopper search drives 44% of ecommerce revenue
This month
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ecommerce
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cloud services
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shopping
A new report by Constructor reveals that online shoppers using search bars account for 44% of site revenue, highlighting the need for tailored ecommerce strategies.

Gen Z shopping trends reveal e-commerce preferences surge
Last month
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cx
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martech
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digital marketing
Sciative Solutions has revealed that 66% of Gen Z prefer online shopping, highlighting the importance of e-commerce, product quality, and customer reviews.

UK online shoppers find eCommerce tactics manipulative
Last month
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cx
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martech
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ecommerce
A new report reveals that 63% of UK online shoppers find eCommerce tactics manipulative, highlighting a disconnect between consumer needs and digital retail.

UK ecommerce in 2025: social media & speedy delivery
Last month
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martech
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personalisation
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cdp
The UK ecommerce landscape is evolving rapidly, with 60.1% of consumers willing to switch brands for better delivery options, highlighting changing preferences.

SECO partners with impact.com to boost Senheng app usage
Last month
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network infrastructure
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ecommerce
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apps
S Ecosystem has teamed up with impact.com to boost its Senheng mobile app's user base and affiliate programme, aiming to enhance community engagement.

Gen Z & millennials prioritise quality amid cost crisis
Last month
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cleantech
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cloud services
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sustainability
New research reveals Gen Z and millennials are transforming luxury shopping habits by prioritising quality, sustainability, and secure payments during the cost-of-living crisis.

Amazon leads Australian marketplace as Catch closes down
Last month
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ecommerce
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amazon
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digital marketing
Amazon continues to dominate Australia’s marketplace sector, as trust in competitors like Shein and Temu declines, according to the latest consumer report.

How AI keeps an eye on rising cases of retail returns fraud
Last month
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cx
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martech
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ai
As online shopping rises in Australia, retailers face escalating losses from returns fraud, prompting them to turn to AI for fraud detection solutions.

Difficult returns leads to brand abandonment - study
Last month
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cx
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martech
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social media
A study by Manhattan Associates reveals that 40% of shoppers abandon brands after negative return experiences, highlighting the critical need for efficient return processes.

Kaspersky warns of surge in Chinese New Year scams
Fri, 31st Jan 2025
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phishing
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email security
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cybersecurity
As Chinese New Year 2025 approaches, Kaspersky warns of a rise in fraudulent websites exploiting the festive spirit, enticing consumers with fake deals.

Battle for survival: Turning peak season learnings into 2025 strategies
Tue, 28th Jan 2025
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data analytics
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cx
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martech
Retailers face a survival battle in 2025, with economic pressures and customer expectations reshaping the e-commerce landscape following a strong 2024 peak season.

THE ICONIC partners with Google AI to transform shopping
Fri, 24th Jan 2025
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data analytics
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digital transformation
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cx
THE ICONIC is teaming up with Google Cloud to revolutionise its online shopping, introducing advanced AI features for a more personalised customer experience.

Global clickstream analytics market to reach USD $4.84bn
Thu, 23rd Jan 2025
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uc
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data analytics
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digital transformation
The global clickstream analytics market is set to expand from USD $1.71 billion in 2025 to USD $4.84 billion by 2033, driven by rising e-commerce and smart analytics.

Unwanted Christmas gifts in Australia to hit USD $1bn
Fri, 3rd Jan 2025
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cleantech
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collaboration
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sustainability
The Australia Institute believes unwanted Christmas gifts in 2024 could lead to waste valued at USD $1 billion, affecting nearly 27% of Australians.