TechDay Australia - Australia's technology news network

Nexxen stories

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Nexxen unveils AI assistant to speed up campaign planning
Last month
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Nexxen launches nexAI assistant, using generative AI to transform campaign planning by swiftly converting consumer data into actionable strategies.
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Nexxen unveils nexAI suite to transform advertising with AI
Mon, 28th Apr 2025
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digital entertainment
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Nexxen unveils nexAI, an AI-powered suite transforming its advertising platform to enhance campaign planning, activation, optimisation, and monetisation.
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OzTAM partners with Samba TV & Nexxen for data project
Fri, 11th Apr 2025
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big data
OzTAM has partnered with Samba TV and Nexxen on a new project aimed at revolutionising audience measurement in Australia using big data integration.
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Study reveals changing trends in OTT ads in Singapore
Wed, 19th Mar 2025
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martech
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personalisation
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cdp
A new study by Nexxen and Milieu reveals that 51% of Singaporeans engage with ad-supported streaming platforms like meWATCH weekly, showing a shift in OTT advertising.
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Nexxen appoints Shironishi as VP for Japanese expansion
Sat, 15th Mar 2025
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leadership
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sales
Nexxen has appointed Masatsune Shironishi as Vice President and Country Manager for Japan, aiming to enhance its expansion in the Asian market.
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Technology leaders call on equity in the tech sector on International Women’s Day 2025
Wed, 5th Mar 2025
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gender equality
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On International Women’s Day 2025, tech leaders urge for gender equity, highlighting the need for systemic change in celebrating women’s contributions in the sector.
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Nexxen launches TV Planner to optimise Australian ad spend
Wed, 30th Oct 2024
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digital entertainment
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streaming
Nexxen has launched its TV Planner in Australia, enhancing advertisers' strategies for linear and digital TV amid the rise of Connected TV and streaming.
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Nexxen & The Trade Desk announce strategic data partnership
Thu, 22nd Aug 2024
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Nexxen joins forces with The Trade Desk to bring automatic content recognition data to UK, US, Canada, and Australia, enhancing ad targeting in connected TV.
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Nexxen & Vevo partner to revolutionise CTV advertising
Tue, 13th Aug 2024
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youtube
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digital advertising
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Nexxen partners with Vevo to enhance CTV advertising, leveraging Nexxen’s SSP platform to expand Vevo’s programmatic ad capabilities across premium content.
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International sports fuel rise in Australian TV viewership
Tue, 6th Aug 2024
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cartech
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toyota
A Nexxen report has revealed a surge in Australian sports viewership, with AFL and international events topping the charts.
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Experts weigh in on cookie deprecation and data privacy
Tue, 30th Jul 2024
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data privacy
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cybersecurity
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Google's decision to retain third-party cookies surprises experts, sparking debate on privacy, data strategies, and the digital ecosystem's future path.
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Exclusive: Nexxen's game-changing TV analytics, AI solutions
Mon, 22nd Jul 2024
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Nexxen's Director of Analytics and Solutions believes further growth driven by market trends, such as holistic TV measurement, is on the horizon.
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Nexxen unveils advanced TV & digital ad measurement in Australia
Thu, 27th Jun 2024
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digital entertainment
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toshiba
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smart tv
Nexxen launches Cross-Screen Measurement in Australia, leveraging exclusive ACR data from 1.3 million devices to enhance TV and digital ad insights.
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Digital content and the race to win ‘audience attention’
Wed, 5th Jun 2024
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martech
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microsoft
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sales
With human attention spans plummeting to eight seconds, brands must innovate to capture and retain audiences. How can they ensure they're truly winning this race?.
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Customer Catalyst launched to help tech marketers with video content
Wed, 22nd May 2024
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data analytics
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martech
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digital entertainment
AZK Media launches Customer Catalyst to meet growing demand for high-quality video content, aiming to boost conversions and customer acquisition in the APAC region.
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Nexxen chooses Stagwell for audience discovery & consumer insights solution
Mon, 20th May 2024
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martech
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risk & compliance
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cdp
Stagwell partners with Nexxen to enhance audience discovery and advertising efficacy, leveraging the new Nexxen Data Platform for deeper consumer insights and compliance.
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Nexxen partners with VIDAA to bolster Australian TV advertising
Tue, 23rd Apr 2024
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digital entertainment
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tv
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toshiba
Nexxen joins forces with VIDAA, offering Australian advertisers unrivalled access to automatic content recognition (ACR) data, enhancing TV audience targeting.
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Four ways Automatic Content Recognition data unlocks advertising success
Thu, 11th Apr 2024
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martech
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software development
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cookies
Marketers harnessing ACR technology to understand Asia-Pacific consumer habits in real-time, offering targeted ads and optimised engagement strategies, amid third-party cookie depreciation.
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Major coup for Mindgard with new VP from cybersecurity unicorn Snyk
Fri, 1st Mar 2024
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application security
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advanced persistent threat protection
London-based cybersecurity firm Mindgard bolsters its ranks with the appointment of Benji Weber, former key leader at Snyk, as VP of Engineering to steer AI security solutions.
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Gretchen Johnson joins Nexxen as new Chief People Officer
Thu, 1st Feb 2024
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Nexxen appoints former Siprocal executive Gretchen Johnson as Chief People Officer, emphasising talent development and company culture.