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Global Stories

Online retailers see Black Friday boost but loyalty lags behind
Customer Experience

Online retailers see Black Friday boost but loyalty lags behind

Online retailers see a Black Friday traffic and sales surge, but only 22.6% of new customers return within a year, highlighting loyalty challenges.

By Shannon Williams • 3 min read • Thu, 20th Nov 2025
AI deployments grow as banks realise the potential benefits
Fintech

AI deployments grow as banks realise the potential benefits

Banks are moving beyond AI pilots to integrate intelligent systems across operations, boosting efficiency and personalising customer engagement sector-wide.

By Jeremy Thomas • 4 min read • Wed, 19th Nov 2025
Voyado's UK customer base grows 40% amid AI retail demand
Customer Experience

Voyado's UK customer base grows 40% amid AI retail demand

Voyado's UK customer base grows 40% as retailers boost AI-driven engagement to meet rising costs and evolving consumer expectations.

By Melania Watson • 3 min read • Wed, 19th Nov 2025
Amplitude unveils AI tool to turn feedback into clear insights
Data Analytics

Amplitude unveils AI tool to turn feedback into clear insights

Amplitude launches AI Feedback, a tool that uses AI to turn scattered customer feedback into clear, actionable insights across multiple channels.

By Melvin Hipolito • 3 min read • Mon, 17th Nov 2025
AI, social media & flexible payments to drive festive shopping
Crypto

AI, social media & flexible payments to drive festive shopping

AI, social media, and flexible payments like BNPL will shape festive shopping as 69% of consumers trust AI to assist their Black Friday and holiday purchases.

By Catherine Knowles • 4 min read • Fri, 14th Nov 2025
What do good cohorts actually look like?
Customer Experience

What do good cohorts actually look like?

PvX reveals most teams misjudge scaling, showing top cohorts reach >150% net ROAS by M12, highlighting consistency and long-term growth over fast payback.

By Zhen Jie Sim • 3 min read • Fri, 31st Oct 2025

Stories from Other Regions

European eCommerce marketers struggle with Black Friday personalisation
Customer Experience

European eCommerce marketers struggle with Black Friday personalisation

Nearly all European eCommerce marketers view personalisation as vital, yet 27% find it hard to tailor Black Friday offers amid heavy workloads.

By Melvin Hipolito • 2 min read • Fri, 21st Nov 2025
Marketers struggle to personalise Black Friday offers despite need
Customer Experience

Marketers struggle to personalise Black Friday offers despite need

Nearly all marketers see personalisation as vital for Black Friday, yet 27% struggle to tailor offers, risking customer loyalty and sales opportunities.

By Melvin Hipolito • 2 min read • Fri, 21st Nov 2025
Goodbye Bots, Hello Conversations: How GenAI is Transforming Telco Customer Service
Digital Transformation

Goodbye Bots, Hello Conversations: How GenAI is Transforming Telco Customer Service

GenAI is revolutionising telco customer service by replacing rigid bots with natural conversations, enhancing personalisation and speeding up support resolution.

By Amir Mehmood • 5 min read • Fri, 21st Nov 2025
AI & contextual intelligence redefine UK customer expectations
Data Analytics

AI & contextual intelligence redefine UK customer expectations

Zendesk's report reveals UK consumers expect faster, personalised service combining AI, data and human insight to solve issues on first contact.

By Shannon Williams • 4 min read • Thu, 20th Nov 2025
The evolution of loyalty toward agentic financial journeys
Data Analytics

The evolution of loyalty toward agentic financial journeys

Banks and credit unions are shifting from transaction rewards to building trust and personalised relationships, using AI to anticipate customer needs and enhance loyalty.

By Dina Vardouniotis • 4 min read • Wed, 19th Nov 2025
Leveraging predictive AI to drive value from financial compliance
Customer Experience

Leveraging predictive AI to drive value from financial compliance

Financial firms use predictive AI combined with generative AI to meet FCA Consumer Duty, ensuring compliance and improving customer outcomes efficiently.

By Joe Norburn • 6 min read • Tue, 18th Nov 2025
Emotional connections key as brands rethink loyalty strategies
Customer Experience

Emotional connections key as brands rethink loyalty strategies

A study of 400 European brands reveals that emotional connections, not just discounts, are crucial for loyalty in an era of membership fatigue.

By Melvin Hipolito • 3 min read • Tue, 18th Nov 2025
EMEA firms ramp up conversational AI to boost loyalty & trust
Data Protection

EMEA firms ramp up conversational AI to boost loyalty & trust

EMEA firms are rapidly deploying conversational AI, investing heavily to boost customer loyalty and trust despite legacy infrastructure challenges.

By Sean Mitchell • 3 min read • Tue, 18th Nov 2025
Tails.com partners with metapack to boost delivery efficiency
Data Analytics

Tails.com partners with metapack to boost delivery efficiency

Tails.com partners with Metapack to enhance delivery options and operational control, boosting service reliability as orders grow across the UK.

By Sean Mitchell • 3 min read • Fri, 14th Nov 2025
Three signs your company is heading for the customer support squeeze
Customer Experience

Three signs your company is heading for the customer support squeeze

Businesses face a customer support squeeze as rising effort, agent overload, and scale pressures threaten growth and customer loyalty.

By Simon Hayward • 4 min read • Wed, 12th Nov 2025
Exactly.com launches Apple Pay Express Checkout to cut cart abandonment
Crypto

Exactly.com launches Apple Pay Express Checkout to cut cart abandonment

Exactly.com has launched Apple Pay Express Checkout, letting UK merchants offer one-tap payments to reduce online cart abandonment and speed up sales.

By Kaleah Salmon • 3 min read • Wed, 5th Nov 2025
Forrester forecasts 30% cut in display ad spend by 2026
Customer Experience

Forrester forecasts 30% cut in display ad spend by 2026

Forrester predicts a 30% cut in display ad spend by 2026 as audiences shift to entertainment platforms and AI search reshapes marketing budgets.

By Shannon Williams • 4 min read • Thu, 30th Oct 2025