Australian Stories

Twilio predicts Australian 2025 customer experience trends

Twilio predicts a challenging future for brands in Australia, with consumer trust projected to plummet, impacting loyalty strategies and customer relationships.

By Sean Mitchell • 3 min read • Mon, 30th Dec 2024

Customer Experience

Black Friday evolves into key November event in Australia

Australia's Black Friday has transformed into 'Black November', with a 15% increase in spending, reflecting a shift in consumer habits and enhanced retail strategies.

By Imee Dequito • 4 min read • Fri, 6th Dec 2024

Customer Experience

Australian retail growth modest as sector faces challenges

Retail turnover in Australia grows by 0.6% to $36.7 billion in October, but challenges persist as consumers prioritise essential over discretionary spending.

By Shannon Williams • 3 min read • Wed, 4th Dec 2024

Global Stories

Customer Experience

Consumers feel exploited by brands' dynamic pricing

A Gartner survey reveals that 68% of US consumers feel exploited by dynamic pricing, with many preferring brands that offer consistent prices.

By Catherine Knowles • 3 min read • Sun, 5th Jan 2025

Customer Experience

AI innovations to transform customer experience by 2025

Matthias Goehler of Zendesk forecasts that by 2025, enterprises will require stringent AI governance amid a 250% surge in shadow AI usage.

By Kaleah Salmon • 5 min read • Mon, 30th Dec 2024

Customer Experience

Tradebyte predicts challenges & strategies for 2025

Tradebyte forecasts a dynamic future for eCommerce in 2025, highlighting challenges from potential U.S. protectionism and the need for European brands to adapt.

By Shannon Williams • 3 min read • Tue, 17th Dec 2024

Digital Transformation

Retail & eCommerce trends in 2025: AI & loyalty focus

Jamie Cairns of Fluent Commerce anticipates that 2025 will see a surge in AI utilisation and a stronger focus on customer loyalty in retail.

By Melania Watson • 3 min read • Fri, 13th Dec 2024

Fintech

Zendesk appoints Mitch Young to lead Asia Pacific growth

Zendesk has appointed Mitch Young as Senior Vice President for Asia Pacific, tasked with driving the company's growth in key markets like Australia and India.

By Imee Dequito • 2 min read • Thu, 5th Dec 2024

Data Analytics

Amperity unveils AI-driven Customer Data Cloud platform

Amperity has launched its AI-driven Customer Data Cloud to enhance customer data management, aiming to transform vast data volumes into valuable business insights.

By Melania Watson • 3 min read • Wed, 4th Dec 2024

Customer Experience

How retail businesses can build loyalty this festive season despite financial constraints

As the festive season approaches, retailers must adapt to financial pressures by leveraging digital loyalty solutions to attract and retain value-seeking customers.

By Anurag Vasisth • 3 min read • Mon, 2nd Dec 2024

Customer Experience

AI is revolutionising retail loyalty with real-time data

Retail loyalty programmes are evolving through data science and AI, with Eagle Eye's report suggesting hyperpersonalisation may soon be the norm.

By Melania Watson • 2 min read • Thu, 28th Nov 2024

Digital Transformation

Zendesk report reveals CX benefits of adopting AI in APAC

A new Zendesk report reveals that companies adopting AI are crucial for enhancing customer experience, with APAC seeing up to 63% rise in cross-selling revenue.

By Shannon Williams • 4 min read • Fri, 22nd Nov 2024

Stories from Other Regions

Customer Experience

Vietnam launches first blockchain loyalty programme

SmartOSC and Avalanche are launching Vietnam's first blockchain-based loyalty programme, set to revolutionise customer engagement across the APAC region.

By Shannon Williams • 3 min read • Thu, 9th Jan 2025

Fintech

Marqeta predicts hyper-personalisation in fintech by 2025

Marqeta's leaders predict fintech in 2025 will focus on hyper-personalisation, digitalisation, and proactive compliance to meet evolving consumer demands.

By Kaleah Salmon • 4 min read • Mon, 30th Dec 2024

Customer Experience

Loyalty, CTV, 'brandformance': Three martech trends in 2025

As more and more platforms come online and the market continues to evolve, streaming services will have their 'golden age' with advertisers.

By Maria Giacobbe • 3 min read • Fri, 13th Dec 2024

Data Analytics

7 Strategies for Asian SMBs to Unlock International Growth This Holiday Shopping Season

As the holiday shopping season approaches, Asian SMBs are urged to adopt seven strategies to unlock international growth and capture global market demand.

By Belinda Koh • 5 min read • Fri, 13th Dec 2024

Digital Transformation

AI & IT systems crucial for retail success on Black Friday

As Black Friday looms, retailers face the dual challenge of IT resilience and consumer trust in AI, with only 10% of UK shoppers keen to use AI tools.

By Catherine Knowles • 3 min read • Thu, 28th Nov 2024

Digital Transformation

Everything5Pounds transforms online with SHOPLINE solution

SHOPLINE has successfully implemented its enterprise solution for Everything5Pounds, enhancing the UK retailer's digital capabilities and sales potential.

By Catherine Knowles • 2 min read • Tue, 26th Nov 2024