TechDay Australia - Australia's technology news network

Customer Loyalty stories

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Why e-commerce security is a balancing act between speed and protection
3 days ago
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cx
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martech
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bots
In the cyber-threat landscape, e-commerce businesses constantly juggle between providing a fast, seamless user experience and robust security measures, with threats ranging from bot attacks to DDoS assaults.
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Tesco teams up with Eagle Eye for personalised Clubcard promotions
Last week
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cx
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martech
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saas
Eagle Eye's AI-powered Personalised Challenges platform has been contracted by UK supermarket Tesco to drive data-driven, personalised promotions for Clubcard members.
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Roq underscores importance of tech maintenance to prevent B2C outages
Last week
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digital transformation
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cx
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martech
Engineering firm Roq highlights urgent need for increased investment in technology maintenance, amid rising tech failures and outages affecting B2C platforms.
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Qualtrics and Bain & Company boost partnership to enhance customer experience
Last week
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martech
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cx
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qualtrics
Qualtrics and Bain & Company are to broaden their partnership to spur customer experience innovation, merging Qualtrics' AI tech with Bain's customer experience methods for faster, cost-effective improvements.
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Qualtrics unveils AI tools to boost large-scale customer experiences
Last week
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cx
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martech
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motorola solutions
Qualtrics unveils AI-empowered tools, set to personalise customer experiences across multiple channels, potentially impacting customers of major firms such as Hilton and Motorola Solutions.
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Effortless digital experiences key to Singaporean customer loyalty
Last week
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cx
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martech
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physical security
A survey reveals seamless digital experiences and passwordless authentication could secure customer loyalty among Singaporeans.
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SAP Emarsys unveils revolutionary AI Product Finder amidst growth in demand
Last month
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cx
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martech
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ai
SAP Emarsys unveils AI Product Finder in response to rising Australian demand for AI-influenced retail experiences.
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Accelerate global growth with an agile HR strategy
Last month
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payroll systems
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digital music
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cx
Business growth can be optimised by adopting an agile HR approach, enhancing speed and flexibility in response to global market shifts, according to a study and leading companies' practices.
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Australia sees 45% gap in perceived customer engagement
Last month
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martech
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cx
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cdp
Twilio's 2024 report unveils a 45% perception gap in customer experience between Australian businesses and their consumers.
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Tillo report reveals loyalty deficit in fintech sector
Last month
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cryptocurrency
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fintech
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cx
Tillo's report reveals a significant trust and loyalty gap in the fintech sector, indicating opportunities for growth through strategic incentives and rewards.
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Singaporeans value seamless, secure digital experiences, survey finds
Last month
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cx
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martech
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physical security
Singaporeans prioritise simple, secure online experiences, with 73% considering a brand switch for passwordless logins, reveals a survey by Ping Identity.
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Aussie consumers want sustainable product returns approach
Wed, 27th Mar 2024
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martech
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cx
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recycling
Australian consumers seek greater sustainability in product returns, with nearly half suggesting retailers could enhance their sustainability credentials.
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Medallia secures top spot in Gartner's VoC platforms ranking
Tue, 26th Mar 2024
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cx
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martech
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ai
Medallia secures prime position for the third year in a row in the Gartner Magic Quadrant for Voice of Customer platforms, backed by a £750 million investment.
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Austin Group bolsters partnership with SAP Emarsys
Mon, 25th Mar 2024
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cx
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martech
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cdp
The Austin Group amplifies commitment to improved customer experience via an extended partnership with SAP Emarsys, yielding significant growth in Gazman's email revenue.
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Payment terms crucial for B2B eCommerce success – study
Thu, 21st Mar 2024
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martech
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cx
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customer loyalty
A Hokodo study indicates payment terms are key in B2B eCommerce, with 83% of businesses willing to abandon a transaction without them.
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Australians likely to switch brands due to poor digital experience
Wed, 13th Mar 2024
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cx
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martech
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commerce systems
Over half of Australians may switch brands due to subpar digital experiences, an insight highlighted in the 2024 Publicis Sapient Digital Commerce Survey.
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SpinTel introduces unique refill program with long-term savings
Fri, 8th Mar 2024
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martech
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cx
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mobile plan
SpinTel, an Australian telco, shakes up the market with an unprecedented 'Refer a Friend' program, paving the way for customers to virtually eliminate their monthly internet bills through sustainable referral incentives.
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Artificial Intelligence: The key to Customer Lifetime Value
Fri, 1st Mar 2024
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cx
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ml
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martech
AI offers a refined approach to evaluating Customer Lifetime Value (CLV), providing insights to develop personalised strategies and drive business growth.
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Omnichannel customer journey gains momentum in Australia, study reveals
Thu, 29th Feb 2024
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martech
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cx
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ai
Ecommerce Delivery Benchmark Report 2024 reveals nearly half of Australia's online non-food sales interacted with physical touchpoints, highlighting the growing need for integrated omnichannel strategies.
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Five metrics every successful professional services firm uses to remain profitable
Wed, 21st Feb 2024
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project management
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cx
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martech
Professional services firms boost profitability through understanding core metrics as insight into these factors enables targeted improvement.
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How Innovative Loyalty Programs Boost Customer Retention
Mon, 19th Feb 2024
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cx
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martech
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subscriptions
Retail subscriptions have proven to be key in fostering enduring brand loyalty and customer retention, responding to changing consumer behaviours and economic shifts.
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BMO partners with Dynatrace to upscale digital banking capabilities
Thu, 15th Feb 2024
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cx
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martech
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payroll systems
BMO joins forces with tech firm Dynatrace to bolster their digital banking facilities, leading to efficient problem-solving and enhanced customer experiences.
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Over 40% of UK to shop for Valentine's Day gifts, finds Airtime Rewards
Wed, 14th Feb 2024
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martech
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cx
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email security
This Valentine's Day approaches, 42% of UK consumers will buy gifts, 38% will celebrate, and 52% will send cards, indicating potential opportunities for retailers amidst scepticism of the occasion, reveals Airtime Rewards survey.
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Enhancing eCommerce customer loyalty: The power of personalised journeys and automation
Wed, 14th Feb 2024
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crm
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bi
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big data
Harnessing the power of personalised customer journeys and marketing automation, eCommerce ventures focus on customer retention and growth, with platforms like Oncord leading the charge.