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Unlocking unused customer data: A wake up call for travel and hospitality
Hyperscale

Unlocking unused customer data: A wake up call for travel and hospitality

A report reveals 57% of travel firms struggle to unify customer data, hindering marketing strategies and customer experiences in a competitive industry.

By Billy Loizou • 5 min read • Tue, 5th Nov 2024
Aflac wins 2024 CSO award for innovative security project
Customer Experience

Aflac wins 2024 CSO award for innovative security project

Aflac has been awarded the 2024 CSO Award for its innovative Quackcess Granted authentication initiative, enhancing security and customer experience.

By Shannon Williams • 3 min read • Fri, 1st Nov 2024
TrueDialog unveils SMS app for Salesforce Marketing Cloud
Customer Experience

TrueDialog unveils SMS app for Salesforce Marketing Cloud

TrueDialog has launched its SMS application for Salesforce Marketing Cloud Engagement, enhancing SMS integration across the Salesforce ecosystem.

By Kaleah Salmon • 2 min read • Fri, 1st Nov 2024
NICE recognised as leader in 2024 Gartner Magic Quadrant
Unified Communications

NICE recognised as leader in 2024 Gartner Magic Quadrant

NICE has been named a Leader in the 2024 Gartner Magic Quadrant for Contact Centre as a Service, marking its tenth consecutive year in this position.

By Imee Dequito • 2 min read • Thu, 31st Oct 2024
Generational divides revealed in Black Friday survey
Customer Experience

Generational divides revealed in Black Friday survey

Sinch's 2024 Consumer Black Friday/Cyber Monday Survey reveals younger shoppers favour mobile messaging for promotions, with 44% of 18-29 year-olds ready to spend more.

By Kaleah Salmon • 3 min read • Thu, 31st Oct 2024
Pegasystems launches Pega Infinity 24.2 with AI upgrades
Digital Transformation

Pegasystems launches Pega Infinity 24.2 with AI upgrades

Pegasystems has launched Pega Infinity 24.2, enhancing user productivity with generative AI and new features for improved workflows and customer engagement.

By Melania Watson • 3 min read • Wed, 30th Oct 2024
Xero appoints Angad Soin as MD for Australia & New Zealand
Customer Experience

Xero appoints Angad Soin as MD for Australia & New Zealand

Xero has appointed Angad Soin as Managing Director for Australia and New Zealand, enhancing its strategic focus in the region while he retains his global role.

By Imee Dequito • 2 min read • Fri, 25th Oct 2024
Seismic launches new enablement tools in Fall 2024 release
Data Analytics

Seismic launches new enablement tools in Fall 2024 release

Seismic has launched its Fall 2024 product line, featuring Seismic Programs, a new suite of tools designed to enhance enablement planning and measurement.

By Catherine Knowles • 2 min read • Fri, 25th Oct 2024
Marigold unveils AI advancements to boost customer loyalty
Data Analytics

Marigold unveils AI advancements to boost customer loyalty

Marigold has unveiled an expanded roadmap for its AI platform, aiming to boost customer engagement and loyalty through innovative, human-centred experiences.

By Catherine Knowles • 2 min read • Fri, 25th Oct 2024
Logpoint appoints Frank Koelmel as Chief Revenue Officer
Firewalls

Logpoint appoints Frank Koelmel as Chief Revenue Officer

Logpoint has named Frank Koelmel as its new Chief Revenue Officer, further solidifying its foothold in the European cybersecurity market.

By Imee Dequito • 2 min read • Fri, 25th Oct 2024
Exclusive: Celonis expands ANZ footprint with bold growth plans
Customer Experience

Exclusive: Celonis expands ANZ footprint with bold growth plans

Celonis is expanding its presence in Australia and New Zealand, aiming for growth and partnerships while targeting the broader Asia-Pacific market.

By Melania Watson • 4 min read • Fri, 25th Oct 2024
Amperity named leader in Snowflake's marketing stack report
Customer Experience

Amperity named leader in Snowflake's marketing stack report

Amperity has been named a leader in the Customer Data Platform category in Snowflake's latest report, signalling a major shift in marketing technology.

By Sean Mitchell • 2 min read • Wed, 23rd Oct 2024
Forrester predicts AI shifts for Asia-Pacific by 2025
Private Cloud

Forrester predicts AI shifts for Asia-Pacific by 2025

Forrester's report highlights that by 2025, 60% of APAC firms will adopt AI language models, with a shift towards private cloud strategies in Greater China.

By Sean Mitchell • 3 min read • Wed, 23rd Oct 2024
Subscription sales fails and how to prevent them in your business
Customer Experience

Subscription sales fails and how to prevent them in your business

Switching to a subscription model is a great way to maximise revenue, provided you avoid these common obstacles.

By Carl Warwick • 4 min read • Wed, 23rd Oct 2024
Amperity named leader in customer data platform by Snowflake
Data Analytics

Amperity named leader in customer data platform by Snowflake

Amperity has been named a leader in the Customer Data Platform sector in Snowflake's 2025 Modern Marketing Data Stack report, recognising its data activation capabilities.

By Sean Mitchell • 2 min read • Wed, 23rd Oct 2024

Stories from Other Regions

Exclusive Networks launches XPS to improve partner cash flow
Customer Experience

Exclusive Networks launches XPS to improve partner cash flow

Exclusive Networks has introduced XPS, a new invoicing service to help channel partners in EMEA manage cash flow and offer flexible payment options.

By Catherine Knowles • 3 min read • Fri, 25th Oct 2024
Is now the time to introduce creative directors to the board?
Unified Communications

Is now the time to introduce creative directors to the board?

As creativity gains importance in the workplace, the question arises: should Creative Directors be appointed to Boards to drive organisational success?.

By David O'Hearns • 5 min read • Wed, 23rd Oct 2024