Customer data stories

HubSpot launches direct connector for ChatGPT CRM insights
2 days ago
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saas
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crm
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data analytics
HubSpot has launched a direct ChatGPT connector for CRM insights, enabling users to analyse customer data with natural language queries and no coding.

How retailers can stay profitable amidst economic uncertainty
3 days ago
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digital transformation
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cx
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martech
Retailers must harness data-driven agility and real-time inventory visibility to navigate U.S. tariffs and economic uncertainty while staying profitable.

Australian brands lag in AI, data & privacy readiness: report
6 days ago
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data analytics
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digital transformation
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cx
A report reveals Australian brands lag in AI use, data strategy and privacy readiness, risking competitiveness amid digital disruption and budget cuts.

Adidas data breach highlights supply chain risk for retailers
Last week
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data protection
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phishing
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martech
Adidas has suffered a data breach via a third-party provider, exposing customer information and highlighting rising cyber risks in retail supply chains.

LexisNexis data breach exposes 364,000 personal records
Last week
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data protection
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data analytics
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martech
LexisNexis has suffered a data breach exposing personal details of over 364,000 people via a third-party software platform, raising security concerns.

The new customer data imperative: Real-life challenges and recommendations
Last month
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cx
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martech
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personalisation
Organisations face data silos and quality issues in customer data investments, yet marketing-IT collaboration and clear use cases help unlock value, experts reveal.

AI reshapes strategies at Asia Pacific loyalty and retail conference
Last month
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data analytics
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cx
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martech
The Asia Pacific Loyalty Conference highlights AI's growing role in customer retention, as 46% of consumers expect brands to know their preferences.

From compliance to campaigns: Data collaboration as Finserv’s Marketing Edge
Last month
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data protection
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fintech
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cx
Australian financial services marketers face stricter privacy laws but can harness secure data collaboration for tailored, compliant, and effective campaigns.

UK unveils £16 million plan to boost retail cyber defences
Last month
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martech
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advanced persistent threat protection
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physical security
The UK Government launches £16 million cybersecurity boost for retailers amid rising attacks, including a high-profile Dior data breach affecting global customers.

Dior & Nucor cyberattacks highlight risks for global firms
Last month
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ransomware
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martech
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breach prevention
Luxury brand Dior and US steel producer Nucor both face major cyberattacks, exposing vulnerabilities in fashion and industrial sectors globally.

Marks & Spencer cyber attack sparks customer data security fears
Last month
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data protection
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phishing
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martech
Marks and Spencer’s recent ransomware attack exposed customer data, raising concerns over cyber security and highlighting the need for robust protection and swift response.

NICE & ServiceNow partner on AI to unify customer service
Last month
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crm
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uc
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devops
NICE and ServiceNow partner to launch an AI-powered platform by Q4 2025, uniting customer service and enterprise operations for faster, seamless fulfilment.

Amperity launches AI agent to unify fragmented customer data
Last month
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devops
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data analytics
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martech
Amperity unveils its Agentic AI 'Identity Resolution Agent' to help firms unify customer data, cutting profile creation from months to hours with AI-powered automation.

Arohan wins CRIF award for data-driven financial inclusion in India
Last month
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data analytics
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digital transformation
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martech
Arohan Financial Services wins CRIF Data Excellence Award 2025 for leveraging data analytics to enhance microfinance and financial inclusion in India.

One in fourteen workers use China-based AI apps, study shows
Fri, 18th Apr 2025
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data protection
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cloud security
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martech
Employees use an average of 254 AI apps at work, with 7% trying China-based platforms, raising serious data security concerns, Harmonic Security finds.

DataStax showcases ANZ Bank AI use case at Google Cloud Next
Wed, 16th Apr 2025
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fintech
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cx
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martech
DataStax showcased how generative AI is transforming financial services at Google Cloud Next, with ANZ Bank and Bud Financial leading the way.

UK sales leaders eye CRM overhauls amidst tech concerns
Mon, 7th Apr 2025
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crm
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data analytics
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martech
UK sales leaders are grappling with tech inefficiencies, as 41% report spending up to half their time managing CRM systems, despite 67% being satisfied with them.

Amperity names Dawn Lepore Chairman of the Board
Mon, 7th Apr 2025
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digital transformation
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fintech
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cx
Amperity has appointed Dawn G. Lepore as Chairman of its Board, bringing her extensive experience in technology and retail to the role.

Creating a lead generation flywheel with AI and data at the core
Fri, 4th Apr 2025
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crm
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cx
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martech
AI-driven lead qualification is transforming sales, enabling brands like Driva to boost conversion rates by 5% and streamline customer interactions.

AI-driven loyalty programmes to reshape Asia-Pacific retail
Thu, 20th Mar 2025
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data analytics
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martech
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personalisation
Eagle Eye's latest eBook reveals how loyalty programmes will reshape retail in Asia-Pacific, with retailers adapting to meet consumer demand for personalised value.