TechDay Australia - Australia's technology news network

Customer data stories

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HubSpot launches direct connector for ChatGPT CRM insights
2 days ago
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saas
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crm
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data analytics
HubSpot has launched a direct ChatGPT connector for CRM insights, enabling users to analyse customer data with natural language queries and no coding.
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How retailers can stay profitable amidst economic uncertainty
3 days ago
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digital transformation
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cx
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martech
Retailers must harness data-driven agility and real-time inventory visibility to navigate U.S. tariffs and economic uncertainty while staying profitable.
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Australian brands lag in AI, data & privacy readiness: report
6 days ago
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data analytics
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digital transformation
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cx
A report reveals Australian brands lag in AI use, data strategy and privacy readiness, risking competitiveness amid digital disruption and budget cuts.
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Adidas data breach highlights supply chain risk for retailers
Last week
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data protection
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phishing
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martech
Adidas has suffered a data breach via a third-party provider, exposing customer information and highlighting rising cyber risks in retail supply chains.
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LexisNexis data breach exposes 364,000 personal records
Last week
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data protection
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data analytics
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martech
LexisNexis has suffered a data breach exposing personal details of over 364,000 people via a third-party software platform, raising security concerns.
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The new customer data imperative: Real-life challenges and recommendations
Last month
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cx
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martech
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personalisation
Organisations face data silos and quality issues in customer data investments, yet marketing-IT collaboration and clear use cases help unlock value, experts reveal.
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AI reshapes strategies at Asia Pacific loyalty and retail conference
Last month
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data analytics
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cx
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martech
The Asia Pacific Loyalty Conference highlights AI's growing role in customer retention, as 46% of consumers expect brands to know their preferences.
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From compliance to campaigns: Data collaboration as Finserv’s Marketing Edge
Last month
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data protection
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fintech
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cx
Australian financial services marketers face stricter privacy laws but can harness secure data collaboration for tailored, compliant, and effective campaigns.
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UK unveils £16 million plan to boost retail cyber defences
Last month
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martech
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advanced persistent threat protection
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physical security
The UK Government launches £16 million cybersecurity boost for retailers amid rising attacks, including a high-profile Dior data breach affecting global customers.
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Dior & Nucor cyberattacks highlight risks for global firms
Last month
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ransomware
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martech
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breach prevention
Luxury brand Dior and US steel producer Nucor both face major cyberattacks, exposing vulnerabilities in fashion and industrial sectors globally.
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Marks & Spencer cyber attack sparks customer data security fears
Last month
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data protection
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phishing
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martech
Marks and Spencer’s recent ransomware attack exposed customer data, raising concerns over cyber security and highlighting the need for robust protection and swift response.
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NICE & ServiceNow partner on AI to unify customer service
Last month
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crm
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uc
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devops
NICE and ServiceNow partner to launch an AI-powered platform by Q4 2025, uniting customer service and enterprise operations for faster, seamless fulfilment.
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Amperity launches AI agent to unify fragmented customer data
Last month
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devops
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data analytics
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martech
Amperity unveils its Agentic AI 'Identity Resolution Agent' to help firms unify customer data, cutting profile creation from months to hours with AI-powered automation.
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Arohan wins CRIF award for data-driven financial inclusion in India
Last month
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data analytics
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digital transformation
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martech
Arohan Financial Services wins CRIF Data Excellence Award 2025 for leveraging data analytics to enhance microfinance and financial inclusion in India.
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One in fourteen workers use China-based AI apps, study shows
Fri, 18th Apr 2025
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data protection
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cloud security
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martech
Employees use an average of 254 AI apps at work, with 7% trying China-based platforms, raising serious data security concerns, Harmonic Security finds.
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DataStax showcases ANZ Bank AI use case at Google Cloud Next
Wed, 16th Apr 2025
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fintech
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cx
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martech
DataStax showcased how generative AI is transforming financial services at Google Cloud Next, with ANZ Bank and Bud Financial leading the way.
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UK sales leaders eye CRM overhauls amidst tech concerns
Mon, 7th Apr 2025
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crm
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data analytics
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martech
UK sales leaders are grappling with tech inefficiencies, as 41% report spending up to half their time managing CRM systems, despite 67% being satisfied with them.
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Amperity names Dawn Lepore Chairman of the Board
Mon, 7th Apr 2025
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digital transformation
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fintech
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cx
Amperity has appointed Dawn G. Lepore as Chairman of its Board, bringing her extensive experience in technology and retail to the role.
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Creating a lead generation flywheel with AI and data at the core
Fri, 4th Apr 2025
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crm
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cx
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martech
AI-driven lead qualification is transforming sales, enabling brands like Driva to boost conversion rates by 5% and streamline customer interactions.
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AI-driven loyalty programmes to reshape Asia-Pacific retail
Thu, 20th Mar 2025
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data analytics
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martech
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personalisation
Eagle Eye's latest eBook reveals how loyalty programmes will reshape retail in Asia-Pacific, with retailers adapting to meet consumer demand for personalised value.