Cricket Australia stories

Cricket Australia unveils AI feature for live match insights
Wed, 12th Feb 2025
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martech
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personalisation
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cdp
Cricket Australia has introduced an AI-powered feature in its Live app, enhancing real-time match insights for fans during the Women's Ashes at the MCG.

HCLTech to accelerate Cricket AU's digital transformation
Wed, 16th Aug 2023
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digital transformation
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sports
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hcltech
HCLTech will enable Cricket Australia to deliver immersive digital experiences to fans, players, partners, employees and volunteers.