Content Creation stories
![Story image](../../../../../uploads/story/2024/07/24/preview_techday_acf33c3cc1d595908d3e.webp)
UK marketers adopt AI for Olympics strategies, study reveals
2 days ago
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martech
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cdp
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ai
Research reveals 51% of UK marketers are leveraging AI for Paris Olympics strategies, despite consumer concerns over data use and calls for increased regulation.
![Story image](../../../../../uploads/story/2024/07/24/preview_techday_b0e2feebd202d35cb108.webp)
DeepL reveals next-gen language model for superior translations
3 days ago
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data privacy
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productivity
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google
DeepL unveils an advanced language model for superior translations and editing, setting new industry standards and offering businesses unmatched efficiency.
![Story image](../../../../../uploads/story/2024/07/24/preview_techday_9e5e12ad276313137abc.webp)
Experts weigh in on the complexities of the EU AI Act implementation
4 days ago
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physical security
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regulation
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content creation
The EU AI Act, effective from 1 August 2024, presents a landmark regulatory framework for AI, sparking discussion on its implications for innovation, compliance, and legal complexity in the tech sector across the European Union.
![Story image](../../../../../uploads/story/2024/07/24/preview_unnamed-2.webp)
Logitech G launches MIXLINE audio tool for gamers & creators
4 days ago
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gaming
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digital entertainment
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content creation
Logitech G unveils MIXLINE, a free, user-friendly audio mixing tool for gamers and creators, compatible with Windows 10 and 11, available in 22 languages.
![Story image](../../../../../uploads/story/2024/07/23/preview_techday_b06f2b6fa28431f4fdd3.webp)
KINESSO Commerce & Vudoo partner to launch ShopNow solution
5 days ago
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martech
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cx
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transparency
IPG Mediabrands' KINESSO Commerce partners with Vudoo to launch ShopNow, an innovative commerce media solution integrating shoppable ad tech, starting in Australia.
![Story image](../../../../../uploads/story/2024/07/18/preview_techday_8a5c03ce2ca5f359855f.webp)
Optimizely unveils new CMS with innovative Visual Builder tool
Last week
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saas
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paas
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ecm
Optimizely introduces its new SaaS CMS with the Visual Builder tool, empowering marketers to create and personalise websites effortlessly, enhancing engagement and conversions.
![Story image](../../../../../uploads/story/2024/07/18/preview_techday_9346989e4cd76f0e62ab.webp)
The mindset and skills every SME should invest in NOW to succeed in future
Last week
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data analytics
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martech
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ai
In a rapidly digitalising world, SMEs must invest in a future-ready mindset and essential skills like digital marketing, SEO, and data analytics to thrive.
![Story image](../../../../../uploads/story/2024/07/17/preview_techday_ba122ce1c016607cf8da.webp)
AI expert offers tips to help small businesses leverage AI tools
Last week
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ai
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content creation
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productivity
Rebecca Hegeman of Localsearch shares strategic insights on harnessing AI for SMEs, addressing a significant adoption gap.
![Story image](../../../../../uploads/story/2024/07/16/preview_techday_de120a8bb0859177147e.webp)
UK businesses embrace Gen AI in procurement for efficiency gains
Last week
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digital transformation
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ai
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digitisation
Almost 25% of UK firms have adopted Generative AI in procurement, cutting manual tasks by 44%, reveals Ivalua research. Future efficiency gains are projected.
![Story image](../../../../../uploads/story/2024/07/15/preview_techday_ac4ad6561d1ffd0b3dee.webp)
Hexaware launches AI app for eCommerce product descriptions
Last week
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cx
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digital transformation
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martech
Hexaware’s new Gen AI App, now available on AWS Marketplace, helps e-commerce retailers automate product descriptions and boost customer engagement through AI.
![Story image](../../../../../uploads/story/2024/07/08/preview_techday_f68172ebdbb80e3fe474.webp)
Adobe report: APJ leads in GenAI adoption over US and Europe
This month
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martech
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ai
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investment
Adobe's latest report reveals the Asia Pacific and Japan region leads in generative AI adoption, outpacing the US and Europe with a 65% implementation rate.
![Story image](../../../../../uploads/story/2024/06/28/preview_techday_bb894ea6386ad81e9a02.webp)
AI regulation concerns hinder UK business adoption, survey says
Last month
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devops
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cx
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martech
A Freshworks survey reveals 35% of UK businesses see unclear AI regulations as a major barrier to adoption despite acknowledged productivity gains.
![Story image](../../../../../uploads/story/2024/06/20/preview_techday_c7a4675fcc2b053293db.webp)
Seismic unveils AI innovations in latest 2024 release
Last month
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uc
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cx
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martech
Seismic's Spring/Summer 2024 release introduces AI-powered tools, including Aura Copilot, to boost customer-facing teams' efficiency and meet modern B2B demands.
![Story image](../../../../../uploads/story/2024/06/19/preview_Screenshot_2024-06-18_at_16.webp)
ASUS launches AI-powered Vivobook S 15 in Australia at AUD $2,699
Last month
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cloud services
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learning
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microsoft
ASUS has unveiled the AI-powered Vivobook S 15 in collaboration with Microsoft and Qualcomm, retailing at AUD $2,699. The 15.6-inch OLED laptop boosts productivity with integrated Copilot+ PC technology.
![Story image](../../../../../uploads/story/2024/06/18/preview_techday_430244d2112090815b43.webp)
Adobe & TikTok partner to streamline content creation
Last month
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martech
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content creation
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adobe
Adobe and TikTok unveil an exclusive integration at Cannes Lions, blending TikTok's Commercial Music Library with Adobe Express to streamline content creation for brands.
![Story image](../../../../../uploads/story/2024/06/17/preview_techday_4f4dfb2211f6c186483a.webp)
Databricks & Shutterstock launch enterprise AI image model
Last month
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apm
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software development
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integration
Databricks and Shutterstock unveil Shutterstock ImageAI, a powerful text-to-image AI model designed for enterprises, leveraging millions of Shutterstock images for high-fidelity visuals.
![Story image](../../../../../uploads/story/2024/06/11/preview_techday_8086bdcbdc900db1e08d.webp)
Generative AI driving surge in business AI adoption, study finds
Last month
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data analytics
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ai
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ai agents
Pegasystems reveals new research showing creative generative AI is driving the adoption of analytical AI decisioning tools among global enterprises.
![Story image](../../../../../uploads/story/2024/06/05/preview_img-7uK5yEb9wNU7PWNNyraKFngk.webp)
UK businesses see 449% rise in AI spending with ChatGPT leading
Last month
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fintechs
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productivity
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spend management
UK businesses have ramped up their AI spending by 449% in Q1 2024, with 63% of investments directed at OpenAI's ChatGPT.
![Story image](../../../../../uploads/story/2024/06/06/preview_rtx-ai-pc.webp)
NVIDIA unveils AI assistant tech & advanced RTX laptops
Last month
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ai
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asus
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google
NVIDIA reveals groundbreaking AI assistant tech and cutting-edge RTX laptops at Computex 2024, promising enhanced gaming, application experiences, and content creation.
![Story image](../../../../../uploads/story/2024/05/31/preview_img-d0jISpfdkTCePd9547ClXhgA.webp)
M-Cube debuts 'Green Signage' to cut energy use by half
Fri, 31st May 2024
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power / energy
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cleantech
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carbon footprint
M-Cube has launched its 'Green Signage' protocol, promising to cut digital signage energy use by up to 50%, aligning with new EU sustainability regulations.