Consumer Trust stories - Page 3

Kiwis sceptical of AI in local businesses, reports Qualtrics
Mon, 28th Oct 2024
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cx
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martech
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personalisation
Qualtrics' 2025 report reveals that 80% of New Zealand consumers distrust local companies' use of AI, marking a significant decline in comfort with the technology.

AI cyberattacks on retailers rise ahead of holiday season
Fri, 25th Oct 2024
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data protection
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martech
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physical security
Imperva reveals that online retailers face a staggering average of 569,884 AI-driven cyberattacks daily as the holiday shopping season approaches.

Building customer loyalty in a fragmented digital ecosystem
Tue, 22nd Oct 2024
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data analytics
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cx
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martech
In a fragmented digital ecosystem, brands must adopt omnichannel loyalty strategies to foster deeper connections and meet evolving consumer expectations.

Okta unveils new identity solution for GenAI applications
Thu, 17th Oct 2024
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genai
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llms
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ai
Okta has launched its Customer Identity Cloud product, Auth for GenAI, to enhance identity security in rapidly evolving Generative AI applications.

Consumers demand stronger data security against AI risks
Thu, 10th Oct 2024
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data protection
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ransomware
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ai
Research from Cohesity reveals that consumers worldwide are increasingly alarmed about excessive data collection and potential AI threats to their privacy.

Singapore survey shows growing demand for mobile app security
Thu, 3rd Oct 2024
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malware
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financial systems
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cybersecurity
A survey by Appdome and OWASP shows 80.7% of Singaporeans expect proactive anti-fraud measures in mobile apps, highlighting rising security demands.

Why affiliate programmes aren’t just for big businesses
Mon, 30th Sep 2024
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martech
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partner programmes
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marketing strategy
Even small enterprises can now leverage affiliate programmes, thanks to evolving tech and referral software, making this cost-effective strategy accessible to all.

MoneyGram cyberattack highlights financial sector vulnerabilities
Thu, 26th Sep 2024
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ransomware
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digital transformation
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cybersecurity
MoneyGram confirms a cyberattack that crippled its services, raising alarms about vulnerabilities in the financial sector amid ongoing digital transformation.

How first-party data supports Australia’s current spotlight on privacy
Mon, 23rd Sep 2024
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martech
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cdp
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personal computing devices
Australia’s Privacy Reform ushers in an era prioritizing first-party data, as brands adapt to ethical, personalised marketing within stricter privacy laws.

Adatree launches Insights to enhance fraud prevention in finance
Thu, 15th Aug 2024
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fintech
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cx
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martech
Adatree launches 'Insights' product suite to boost fraud prevention and operational efficiency, leveraging Open Banking.

Aussie households reduce non-essential spending amid inflation
Mon, 5th Aug 2024
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cx
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martech
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australian bureau of statistics
Amid soaring living costs, Australian households cut non-essential spending by 1.9%, reports the ABS. Retail sector jitters follow.

EU AI Act prompts UK firms to adapt for seamless compliance
Thu, 1st Aug 2024
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healthtech
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ai models
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data governance
As the EU AI Act takes effect, UK firms must quickly adapt to comply with new regulations, affecting sectors from technology to finance.

Google reverses decision on third-party cookies in Chrome
Wed, 24th Jul 2024
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data privacy
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google
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acxiom
Google’s decision to retain third-party cookies on Chrome has sparked a mix of industry reactions, highlighting ongoing privacy and effectiveness concerns.

AI innovations in crafting unbreakable anti-counterfeit strategies for brands
Thu, 11th Jul 2024
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blockchain
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ai
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cybersecurity
With counterfeiting costing the global economy over USD $2 trillion, brands are turning to AI innovations for robust anti-counterfeit strategies to protect consumer trust.

New Labour government pledges investment in UK tech & cyber
Mon, 8th Jul 2024
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ai
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cybersecurity
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healthtech
The new Labour government’s tech and cyber policies may present both challenges and opportunities amid heightened economic and cyber threats.

Digital incidents costing Australian firms millions
Wed, 3rd Jul 2024
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fintech
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financial systems
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accounting systems
New PagerDuty research finds digital incident costs in Australia average AUD $1,036,327, with automation touted as crucial for mitigating financial impacts.

Australian firms face $24 million yearly hit from IT outages
Tue, 2nd Jul 2024
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collaboration
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investment
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censuswide
Digital incidents have surged by 41% in Australia. PagerDuty's research reveals gaps in automation aggravate financial and operational pressures.

How PayTo is changing the payments game for telcos
Fri, 21st Jun 2024
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uc
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cx
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martech
PayTo is revolutionising payments for Australian telcos, offering faster processing, lower costs, and enhanced customer trust, setting a new industry standard.

AI in Commerce: Why retailers need to beware
Tue, 11th Jun 2024
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it training
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cx
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martech
Retailers must tread cautiously with AI technology, where data quality and ethical use are critical for truly beneficial outcomes.

GumGum names Niall Hogan as JAPAC General Manager
Wed, 29th May 2024
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data privacy
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sales
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digital advertising
GumGum names Niall Hogan as General Manager for JAPAC, signalling a robust push to expand their contextual advertising footprint across the Asia-Pacific region.