Adobe Digital Insights stories
Adobe forecasts USD $240.8 billion in U.S. holiday online sales
Thu, 26th Sep 2024
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smartphones
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gaming
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martech
Adobe’s 2024 holiday forecast predicts U.S. online sales to hit USD $240.8 billion, driven by Cyber Week, mobile shopping, and social media influences.
Adobe report predicts mobile shopping to dominate holiday sales
Thu, 22nd Aug 2024
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data analytics
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martech
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adobe digital insights
Adobe Analytics forecasts mobile shopping to drive 53% of online sales for the 2024 holiday season, highlighting a significant shift in consumer behaviour towards mobile devices.
Adobe and ServiceNow team up to bolster customer experience
Wed, 6th May 2020
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crm
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cx
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martech
Adobe and ServiceNow unite to integrate data for an enhanced, personalised customer experience, streamlining workflows and boosting service capabilities.
Adobe introduces content intelligence to transform customer experience
Fri, 9th Feb 2018
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data analytics
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cx
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martech
Adobe survey finds teens spend 11h daily on digital media; Adobe boosts Experience Manager to meet content demands.
Desktop conversion still king in ANZ despite increasing smartphone traffic - Adobe
Wed, 28th Jun 2017
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cx
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martech
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ecommerce
Despite a surge in smartphone traffic, consumers in Australia and New Zealand still predominantly make purchases via desktop, Adobe's new report reveals.