Acxiom stories
UK & US firms slow to adopt cloud & AI technologies
Thu, 26th Sep 2024
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ai
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on-premise
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acxiom
A recent Acxiom study shows only 44% of businesses host their operations in the cloud, citing a lack of expertise as a key challenge.
Chris Polishuk named as Chief Revenue Officer at Amperity
Fri, 16th Aug 2024
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data protection
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healthtech
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microsoft
Chris Polishuk is the new Chief Revenue Officer at Amperity, tasked with leading global go-to-market teams, refining sales strategies, and amplifying market presence.
Google reverses decision on third-party cookies in Chrome
Wed, 24th Jul 2024
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data privacy
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google
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acxiom
Google’s decision to retain third-party cookies on Chrome has sparked a mix of industry reactions, highlighting ongoing privacy and effectiveness concerns.
Acxiom launches Axcelerate toolkit for Google Cloud users
Fri, 14th Jun 2024
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cx
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martech
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ai
Acxiom has launched Axcelerate, a toolkit designed to help businesses transform raw data into actionable insights via Google Cloud.
Databricks announces partnerships to boost data sharing
Fri, 7th Jun 2024
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martech
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ai
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healthtech
Databricks partners with industry giants like Shutterstock, T-Mobile, and Tableau to enhance data sharing and collaboration using Delta Sharing.
LiveRamp brings data-driven marketing platform to Australia
Wed, 23rd May 2018
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data analytics
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martech
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planning
IdentityLink is a marketing solution that aims to ethically enable clients to target consumers and clients at the right time and in the right way.
IBM and Acxiom announce new partnership for the sake of data
Fri, 17th Jun 2016
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data analytics
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data science
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martech
IBM and Acxiom recently announced a new partnership designed to empower data scientists to make faster and more accurate predictions.